Marketers Say Budgets Have Fallen To Post-Pandemic Low
- by Robert Williams , May 14, 2024
Marketing executives said their budgets this year are 7.7% of total company revenue, a decline from the 11% average before the pandemic and the lowest since 2021, according to a survey by research firm Gartner. This year’s figure is less than the average of 8.2% since 2020.
The decline comes …
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