May 15 - 16, 2018New York City


Artificial intelligence is unquestionably the buzzword du jour in marketing and advertising today, as brands, ad agencies, media companies and services suppliers of all stripes ramp up investment in new AI-driven capabilities.

Why, AI? As digital advertising has crystallized around one-to-one targeting, the idea is that machine learning can help advertisers reach more and better targeted segments in real-time and at greater scale than has been possible during the reign of the middleman-rich ecosystem currently underpinning programmatic advertising. It’s a brave new world, indeed, driven by bots, software robots or agents programmed to perform specific tasks that learn over time how to perform those tasks more efficiently.

For consumers, the most popular early application of AI is the chatbot, computer programs that conduct conversations via text or voice, often using natural language processing, or instructions that empower bots to use, understand and learn from human language.

At MediaPost’s Marketing: AI, you will hear from marketers and agencies experimenting with different forms of AI that exist on a variety of platforms, including Amazon’s Alexa, Facbeook’s Messenger, Salesforce’s Einstein, and others. From “conversational commerce” chatbots that carry out customer service functions as well as commercial transactions, to voice/text-based bots designed to become your personal assistant, to full-fledged AI-powered digital media buying programs, the marketing applications are numerous, and growing.

This is not a fad, folks. Marketing: AI has arrived. If you’re not investing in—or at the very least, considering—artificial intelligence as a game changer for your business, then you’re likely already one step behind.

Previous Marketing AI attendees include:

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Conference Content Programmer

Ross FadnerDirector, Event Programming, MediaPost

What Previous Attendees Are Saying

"I wanted to drop a note and let you know that I thought MediaPost's 2013 OMMA Social content was some of the best I've seen in the past two years at SXSW.  Thank you for allowing me to be a part of your day and conference."
Dan Clifford, Vice President, Marketing, Victoria's Secret

"OMMA is the TED of social media and contemporary marketing topics."
Homero Miranda, Digital Analytics, Carat

"I enjoyed everything about the show. Keynote speakers, panels, learning how people are using social media for e-commerce - all great."
Corri Reichert, Media Manager, Pizza Hut, Inc.

"OMMA keeps me in the loop. I would recommend that anyone who wants a future in advertising attend OMMA Social."
Suzanne Sanders, Redwood Empire Stereocasters

"OMMA Social brought together some incredibly bright minds for a day filled with useful insights, keen observations and most importantly, real world examples of Social Media success. Highly recommended for anyone involved in Social Media... and who isn’t?"
Frank Neill, Director, Business Development, Realtime Media

“Great event!  Well worth the time and investment. The content was up-to-date, fresh, and extremely insightful - the panelists were enthusiastic in their discussions and knowledgeable on a variety of subjects. Stand-out event – look forward to next year!”
Michael Deichmiller, Media Manager, Butler/Till Media

“The caliber and level of speakers was TOP NOTCH at this event.  Very happy I attended."
Janet Driscoll Miller, President & CEO, Search Mojo

"Above all other conferences, the OMMA events provide the most comprehensive insight into the state and future of interactive media, marketing and advertising.  The content is top-notch, and the individuals I have the opportunity to meet, are the ones leading the charge to make interactive a premier medium for advertisers.  These are top-quality events for anyone involved in the digital media space"
Kevin Klein, Sr. Marketing Manager, Global Display,

"I love the way dialog develops throughout the day at these OMMA events! The keynotes and sessions were all interesting.  Great events!"
JJ Beh, Mortgage Strategy & Planning Lead, ING Direct USA

“The OMMA conferences provide tremendous insight into not only what is happening in the world of Online Marketing, but what will be next.  The composition of the audiences at these conferences is a veritable who's who in online media, marketing, and advertising, and allows attendees, regardless of experience level, to learn about the future of advertising - straight from the folks that are shaping it.”
Ian Schafer, Founder & CEO, Deep Focus

Quality Pledge

MediaPost strives for excellence in its coverage of media, marketing and advertising. Our mission is to critically engage key questions for brand marketers, media buyers, sellers and emerging platforms. We choose speakers exclusively for their ability to bring perspective and insight to our stage. All conferences are programmed by proven, expert, unbiased journalists. MediaPost has never and will never engage in "pay to play" conferencing.