TBWA\London, part of Omnicom, today announced that Sara Tate will be taking the helm of the agency as CEO.
The move completes the new senior management lineup at TBWA\London, following the appointment of Andy Jex as CCO and Anna Vogt as CSO in July. The new leadership trio will start together October 3rd.
Brian Swords, who has served as managing director of TBWA\London since February, and Peter Souter, global creative director and chairman of TBWA\London, will continue in their respective roles.
Tate joined Lucky Generals as a partner shortly after the agency announced in February that it had sold a majority stake to TBWA Worldwide and would be operating within a new TBWA UK Group structure. The trio will report into Helen Calcraft, founding partner of Lucky Generals and CEO of TBWA’s UK Group.
Toronto-based Juniper Park\TBWA has hired Graham Lang as Chief Creative Officer. Lang, who joins from Y&R South Africa, will lead the agency's creative output and report to agency CEO Jill Nykoliation.
Lang held creative leadership roles at several other Y&R offices in Africa before moving to the South Africa office. Earlier he was Creative Director at Saatchi & Saatchi London from 2003 to 2008, where he helped pitch and win the global Dewar's and Sony Eriksson business. He then moved to RKCR/Y&R London until 2011 as the Global ECD on Land Rover.
Juniper Park\TBWA, part of Omnicom's TBWA network, works with clients across Canada and the U.S. including CIBC, Nissan, Pfizer, Apple, GoDaddy, Capital Group, Virgin Mobile, eos, The Source, PepsiCo and Petro-Canada.
Kristin Jackson is departing Huge to join United Collective as Chief Financial Officer and Chief Operating Officer. This is the first CFO/COO for the company, which was formed in January and consists of creative agency GALLEGOS United, business planning consultancy POLY United, content creation and post production offering LUNA United, digital agency CANVAS United and public relations firm ROX United.
In her role, Jackson will oversee finance and operations for each of the five agencies within the communications group. She reports to John Gallegos, CEO, United Collective.
Jackson previously spent three years at Huge as group VP, finance for the West coast. In this role she was responsible for finance and operations for the Los Angeles, San Francisco, Oakland, Portland and Singapore offices of Huge, Hello Elephant and HBQ. Jackson has also held positions at EDC Communications, a division of Vision 7 International, Publicis Modem, Trailer Park, Inc., and TBWA\Chia\Day.
Luke Taylor, recently appointed CEO of Omnicom’s Precision Marketing Group is quickly putting his stamp on the Omnicom operation.
Taylor has restructured the upper management ranks of digital and CRM agency Proximity and has promoted Doug Worple to the new role of CEO Proximity Worldwide. Also, Mike Dodds has been elevated to global president, reporting to Worple.
Previously Worple was chairman of Barefoot Proximity in Cincinnati, which he also founded and which was acquired by Omnicom in 2008. Dodds had been managing director of Proximity Europe and before that was CEO of the agency’s London operation.
“Doug and Mike have successfully driven growth in their respective agencies, are fully embedded in the Proximity network and have the skills to take Proximity to the next level,” stated Taylor. “This new dedicated leadership at Proximity Worldwide will ensure that the Network is increasingly focused on leveraging resources from across the entire Omnicom portfolio to deliver powerful solutions to clients.”
Omnicom’s TBWA\Chiat\Day New York has hired Chris Beresford-Hill as chief creative officer. He joins from sibling BBDO New York and will assume creative leadership across the agency’s roster of clients, which includes Accenture, adidas, eos, McDonald’s, Michelin, Nissan, PepsiCo, TD Bank, Thomson Reuters, Tic-Tac and Travelers Insurance, among others.
Previously the role had been filled by Chris Garbutt, who was promoted CCO of TBWA Worldwide in May.
Beresford-Hill will report to Garbutt, and partner with TBWA\Chiat\Day New York CEO Rob Schwartz.
Beresford-Hill will also join TBWA’s Global Creative Core, a group of the agency’s top creative leaders who review projects across the network to make sure the efforts align with the company’s vision to make “disruptive work that connects with culture.”
Y&R has promoted Annie Boo to CEO Y&R China, a new position. The agency’s China operations span offices in Shanghai, Beijing and Guangzhou.
Previously Boo was managing director of Y&R Shanghai, a post she assumed in 2015.
In her new position Boo is tasked with developing a more connected country-wide operation, raising the Y&R profile in China, expanding the scope of the agency’s offering and driving growth and profitability.
Boo works alongside creative partner Ong Kien Hoe, who was named national Executive Creative Director late in 2016.
Boo started her career as an account person at Y&R in her native Malaysia. She then moved to Shanghai as the lead for a wide group of accounts including Pepsi beverages and
Fonterra. A stint as Client Services Director at JWT back in Malaysia, was followed by her return to Shanghai, and Y&R in 2015.
WPP brand consulting and design firm Landor is promoting Jane Geraghty to CEO succeeding Lois Jacobs. The official passing of the baton takes place Jan. 1, 2018.
Geraghty has been president of Landor EMEA and a member of the global executive team since 2012. During her six year tenure at Landor, she’s led brand programs for clients such as Adecco, Bayer, BP, Barclays, BMW, and Intu.
Geraghty opened Landor Istanbul and orchestrated the acquisition of ManvsMachine, a motion design studio in London that has expanded with an office in Los Angeles.
Earlier in her 20-year career, she worked at Saatchi & Saatchi, McCann-Erickson, and Ogilvy New York. She also worked in the London office of the communications consultancy Naked, and in broadcast as content development director at ITV.
Omnicom’s RAPP Worldwide has appointed Moacyr (Moa) Netto as Chief Creative Officer of RAPP’s flagship New York office.
Netto will oversee all of the office’s creative output, reporting to New York President Justin Thomas-Copeland and serving on the agency’s Leadership Team.
“Moa brings with him to New York a history of creating groundbreaking work and an enviable number of awards and jury experiences,” stated Thomas-Copeland.
Netto joins RAPP New York from W3haus, which RAPP describes as Brazil’s largest independent digital agency. Netto served as Creative Vice President and led the agency to four Cannes Lions wins in 2016.
Over the course of his near 20 years in the business, Netto has worked at Brazilian shops including AlmapBBDO, OGILVY São Paulo and DM9DDB.
Brunner is promoting Jeff Maggs to managing director, Atlanta to oversee the shop's day-to-day operations along with a broader mandate to grow Brunner’s presence, recognition and impact in and around Atlanta and, eventually, across the entire Southeast, per the agency.
Most recently Brunner was chief creative officer. Maggs replaces Rich Fabritius who left the agency to become global director, client engagement at VML.
Maggs reports to chairman and CEO Michael Brunner. He originally joined Brunner in 2006 as senior vice president, director of account management and was promoted to CCO in 2009.
DigitasLBi is promoting Jenny Awasano to senior vice president/group creative director. She’ll manage the agency’s American Express consumer account while continuing to work on new business and special projects.
Awasano will continue to report to Atit Shah, executive vice president/head of new brand experiences for North America.
Awasano has been at the Publicis Groupe-owned agency for 10 years, responsible for campaigns for clients such as American Express, the Ad Council, and charity:water.
Hispanicize Media Group (HMG), the media company behind the annual Hispanicize marketing conference, has appointed Joe Uva Chairman and CEO.
Uva is the former President and CEO of Univision. He also held the position of Chairman of NBCU Hispanic Enterprises & Content. Earlier he was CEO of Omnicom media agency OMD Worldwide.
In his new role Uva is tasked with helping HMG develop more "authentic, relevant and cultured content" for brands looking to target multicultural millennials and Generation Z. His first order of business will be integrating the original HMG assets--the Hispanicize events, DiMe Media and Hispanic Kitchen--into the acquired platforms Exit 7 and LatinaMoms.com.
He replaces Manny Ruiz who will remain with HMG as Founder, member of the board of directors and a majority shareholder.
WPP’s dedicated Ford agency, GTB, has appointed Tito Melega Global Chief Creative Officer. He replaces Toby Barlow who left the agency earlier this year.
Melenga will be based at GTB's headquarters in Dearborn, Michigan.
Most recently, Melega led his own consultancy working with brands both in and outside the automotive sector.
He’s done work for such blue chip marketers as Miller Lite, Pepsi, Kodak, Holiday Inn, and Clairol.
Prior to running his consultancy Melega was the lead creative for Omnicom’s TBWA\Chiat\Day on the Nissan North America business.
Earlier the Argentinian native worked at BBDO where he led Mitsubishi.
GTB (Global Team Blue) was formerly known as Team Detroit in the U.S. before a rebranding last year.
The Martin Agency has appointed Chris Shumaker EVP, Managing Director – Growth and CMO. It’s a new position at the Richmond, VA-based ad shop, which is part of Interpublic.
Most recently Shumaker served as Global CMO for FCB Worldwide in New York, a position he was appointed to in 2013. Prior to FCB, he was EVP, CMO, USA for Publicis Worldwide in New York as well as EVP, CMO, North America at Grey Group in NY.
Shumaker’s appointment at Martin marks his return to the agency. He served there as SVP, Director of Development from 1995 to 2004.
“Chris is not only one of the most versatile and well-respected business development people in our industry, he’s a longtime friend and ally to the agency. We’re thrilled to have him back,” stated Martin CEO Matt Williams.
Williams added that Shumaker will partner with Liz Toms, who will continue in her role as director of business development, and “he will play a vital role in our executive leadership to drive the growth and evolution of our company.”
Shumaker is a founding member of the 4A’s New Business Development Committee, and regularly supports the 4A’s Institute of Advanced Advertising Studies, Virginia Tech’s Marketing Department at Pamplin College of Business, and the VCU Brandcenter.
Hugh Atlanta, part of the Interpublic Group, is promoting Carrie Philpott from Group VP, client services to managing director. Reporting to Michael Koziol, president, international at Huge, she will be responsible for the entire 100-person office and leading the agency's growth as well as continuing to work on strategy for clients such as UPS, Lowe’s, and AMC Theatres.
Koziol previously held the role as part of his founder duties at the Atlanta-based location before he was promoted to be a part of the global leadership team and is now president, international. However, he remains responsible for the Atlanta office and elevated Philpott to strengthen his leadership team.
“Carrie’s success leading client services for our Atlanta office and her proven track record of delivering end-to-end results for our clients made Carrie the clear choice for the role of managing director… I see her as a key member of our global operating team and know she brings so much potential to this new role.”
Philpott brings over 17 years of integrated marketing experience to the new roll at Huge Atlanta, which she joined in 2015 after serving as managing director at DigitasLBi Atlanta. There she led the Delta Air Lines team in North America, Europe and Asia Pacific, and the digital strategy for Children’s Healthcare of Atlanta.
VP client partner John Reid will now step into Philpott's former role as GVP, client services.
Max Pfennighaus is joining Lippincott as the NYC-based global creative consultancy's new partner in its design practice. This newly created role was developed specifically for the former New York Times ECD and most recently, ECD at VSA Partners. The agency sought to leverage his digital expertise to help clients translate their brands into the digital product space.
He has an undefined but wide-ranging scope of responsibilities. "What I’m quickly discovering is that titles and labels don’t mean a lot here," he says. "Lippincott is a very entrepreneurial, self-actualized group which I love. Everyone is empowered to go out and discover new problems to help clients with and new systems in which to solve them."
After spending more than 15 years in the agency world, mostly at AKQA, industry veteran Stephen Clements is joining tech company Y Media Labs as its first chief creative officer.
With Clements’ experience working with brands such as Xbox, Audi, eBay, Jordan, Levi’s, he is tasked with evolving the start-up beyond its core mobile app development expertise. "Digital doesn't start and end with apps," he says. "We want to help brands live across all customer touchpoints."
Under his purview, Y Media Lab will help clients develop cohesive digital eco-systems, including website and kiosk design and tracking the customer journey experience.
He also seeks to "beef up" Y Media's copywriting services as he foresees language become a larger component of the digital platform citing the emergence of AI and UI.
"We see mobile viewed as a philosophy more than a channel," he says.
After several new business wins, including ESPN, Tencent and Dos Equis, Droga5 New York is strengthening its creative department with a pocketful of new faces.
Shannon Washington joins Droga5 as creative director currently on the CoverGirl account. Prior to Droga5, Washington spent the last two years at INVNT/Time Inc., where she oversaw live, integrated and digital lifestyle and beauty experiences for brands such as Intel, SC Johnson, POPSUGAR and InStyle magazine. Washington has worked at a number of agencies including Grey, beauty@Gotham, MKTG and Mirrorball.
Donnell Johnson is appointed creative director after freelancing at a number of agencies throughout the last seven years. Prior to his non-tethered status, Johnson worked at CP+B (Miami/Boulder),180LA, Saatchi & Saatchi LA, SpikeDDB and KBS+.
Matty Smith comes to the agency as a new creative director after six years at Barton F. Graf 9000 where he was one half of the first creative team hired in the agency’s history. He has worked on several brands including KAYAK, DISH Network, Little Caesars, GrubHub and Supercell, as well as spent time at Wieden+Kennedy New York and TBWA Chiat Day New York.
In addition, Droga5 has hired the following six associate creative directors: Rich Singer, Zack Menna, Alyssa Georg, Elena Knox, Ariella Gogol and Marie Delpy.
The New York office of Deutsch has appointed Able Parris SVP, Group Creative Director, overseeing platform creative for ACUVUE and Siemens, as well as leading efforts on Great Machine, Deutsch’s recently launched AI practice.
Parris joins from Translation, where he was Head of Design and Group Creative Director. He worked on a variety of assignments there for companies including Google Play Music, DSW, Brooklyn Nets and Denver Nuggets.
Parris is a Deutsch “boomeranger,” having worked in Deutsch’s LA office several years earlier.
Prior to Translation and while at Deutsch LA, Parris helped launch TacoBell’s online food ordering platform. He also led the overhaul of model pages on Volkswagen’s VW.com, and worked on Sprint and Anthem Blue Cross Blue Shield.
Outside of design work, Parris’s surrealist collages and typographic illustrations have been published by Complex, Huffington Post and Vice, as well as in Cut & Paste. His work has also been on exhibit at RE:FORM SCHOOL alongside Marc Ecko, Shepard Fairey and Michel Gondry, among others. Parris runs his own creative studio with his wife, Julia Parris, called “Analog is Heavy.”
Interpublic agency R/GA has appointed Angela Hannam as global chief talent officer. She’ll be based in New York and report to agency founder, chairman and CEO Bob Greenberg.
The agency said Hannam will work closely with global and regional leadership to lead staff acquisition across disciplines and offices.
The 17-plus year HR pro was previously VP, Global Chief Talent Officer at MDC’s Crispin Porter + Bogusky.
“Identifying, hiring, and retaining top talent is one of the most challenging aspects of our industry,” stated Greenberg. “With her proven track record of bringing in high-level strategic and creative talent while maintaining and growing a strategic team of recruiters, Angela is the ideal person to help R/GA reinvent how the industry attracts and retains the best talent.”
Several other industry firms appointed new talent managers this week as well.
Accenture Interactive has appointed Chris McNally to serve as a managing director following a 14-year tenure at SapientRazorfish.
According to the agency in his new role McNally will lead Accenture Interactive’s portfolio of automotive and industrial clients and leverage his expertise, particularly in connected experiences that combine marketing and technology.
Most recently, McNally was managing director for SapientRazorfish's New York location with responsibilities that included client portfolio, office leadership, business operations and oversight of its 350 employees. He also served as executive sponsor on a number of clients, including Ford Motor Company, Mercedes-Benz USA, and Unilever.
He will be based in New York City, reporting to Bob Ghafouri, head of digital transformation for Accenture Interactive.
Dentsu Aegis Network, headquartered in London, today announced the appointment of Anna Moulton as Global HR Director, effective Oct. 1. She replaces Valerie Scoular who is retiring. The firm also announced the promotion of Philipp Kurtenbach to HR Director of EMEA, the position previously held by Moulton.
Reporting to Jerry Buhlmann, CEO Dentsu Aegis Network, Moulton will become a member of the Executive Team and be responsible for the Group HR function and for supporting the business “through talent, culture, operating model and capability.”
Scoular was in the role for nearly twelve years and will continue as a key senior executive on and member of the Dentsu Aegis Network Board and Compensation Committee, until her retirement at the end of 2018.
It’s been a big week for HR and talent management hires in Adland. Both Publicis Groupe and Omnicom’s TBWA Worldwide recruited new leaders in the discipline earlier.
Brian Babineau is departing Arnold Worldwide where he has served as EVP, social content systems, to join Boston-based Allen & Gerritsen as chief strategy and engagement officer. In this newly created role, he will join the executive leadership team and oversee brand strategy, engagement strategy and media and distribution strategy. Babineau has spent much of his career creating and executing campaigns for brands including Progressive, Jack Daniel’s, New Balance, Hasbro, IBM, AT&T, Dunkin Donuts, American Express and Allstate. Prior to his time at Arnold Worldwide, Babineau held senior roles at Digitas and the Digital Influence Group.
BBH NY is rejiggering its leadership team and bringing in new talent under new CEO Anthony Romano. Droga5’s Brett Edgar joins the agency as head of account management to oversee the agency's client roster. She previously led some of Droga5’s most significant client relationships, including Cover Girl, Dos Equis, Pizza Hut, Honey Maid and Georgia Pacific. Edgar will report to Romano.
Anomaly’s Darus Zahm is appointed group communications planning director responsible for new business acquisition, shaping agency culture, and management of key accounts. Zahm will report to chairman/chief strategy officer Sarah Watson.
Also, six-year BBH veteran Kendra Salvatore has been promoted to head of planning. Nine-year veteran Samantha Cescau is elevated from group strategy director to managing partner, group strategy director.
And Hemant Anant Jain rises from creative director to group creative director. He played a key role on the Southern New Hampshire University and TAP account wins in addition to his creative duties across Vaseline and Macy’s.
Dalton Agency CEO and Founder Jim Dalton, has joined the Forbes Agency Council, an invitation-only group for executives in the public relations, media strategy, creative and advertising agency sectors.
As part of the council, which is essentially a community of senior-level business leaders, Dalton will have the opportunity to submit thought leadership articles and short tips on industry-related topics for publishing on Forbes.com.
Scott Gerber, founder of Forbes Councils, says, “We are honored to welcome Jim into the community. Our mission with Forbes Councils is to curate successful professionals from every industry, creating a vetted, social capital-driven network that helps every member make an even greater impact on the business world.”
Huge Oakland is boosting its leadership team after several business wins in the retail, tech and financial services spaces and expanding relationships with existing clients Google and Nokia.
New managing director Mike Chamberlin joins the agency from Razorfish, where he oversaw the agency's San Francisco office. Earlier in his career he served as VP, director of strategy and innovation at EVB and worked at BBDO and Cutwater.
And David Lowrie-Reed’s role as VP of client services will be to manage the Google business on the West Coast. He was most recently SVP overseeing Toyota Brands for George P. Johnson and group account director at Saatchi LA running the Enterprise group.
Headquartered in Brooklyn, NY, the IPG-owned agency now has more than 1,500 employees working across 15 offices throughout North America, Europe, Asia, and Latin America.
Gain Theory, the media and marketing consultancy housed within WPP’s GroupM has appointed Russell Nuzzo as global head of attribution and marketing technologies. Nuzzo shifts to the newly created role from GroupM where he was head of analytics services. At Gain Theory he’ll work with clients such as Diageo, Target, Unilever, HomeAway, Vodafone and Aldi.
Manjiry Tamhane, global CEO, Gain Theory said Nuzzo “possesses deep analytics acumen as well as the ability to clearly articulate recommendations and actions that drive business benefit. It’s this unique ability to translate numbers into actionable intelligence that is core to Gain Theory’s offering and invaluable to our clients.”
Naperville, Ill-based agency Rhea + Kaiser has hired Martha Porter Fiszer as SVP, Executive Creative Director.
Porter Fiszer will oversee the agency’s creative operations and help drive business development and manage the overall agency as a member of the R+K Leadership Team.
Prior to joining R+K, Porter Fiszer was creative director at Chicago-based LoSasso. She began her career as a copywriter and previously worked at agencies Leo Burnett Worldwide, Ogilvy & Mather, MARC USA among others.
Los Angeles-based advertising agency bpg has appointed marketing veteran Leila Amirsadeghi as EVP, Integrated Marketing and Strategy. She is tasked with overseeing the development and implementation of bpg’s ongoing marketing, new business, and organic growth strategy.
Previously Amirsadeghi was SVP, Integrated Marketing at Burbank-based agency Eclipse.Earlier she worked at agencies including Trailer Park, BLITZ and Sapient (iChameleon Group). She’s worked with brands such as Netflix, Google, Hasbro, Showtime, Microsoft, Disney, Cisco, Mattel, Pepsi and Live Nation, among others.
FCB Chicago has appointed Jenina Nuñez Director of Communications. She reports to both FCB Chicago Chief Marketing Officer Kelly Graves and FCB Global Chief Communications Officer Brandon Cooke.
Previously Nuñez held a variety of roles at McDonald’s over a five-year period, most recently serving as the manager of U.S. Marketing – Field Communications & Alignment, where she led the development of strategic communications to the brand’s regional teams on behalf of the national office.
Earlier she worked at a number of PR firms including Zócalo Group, Flowers Communications Group and GolinHarris.
iCrossing has appointed Jacob Davis to the new position of head of audience planning as the digital agency continues to evolve its search marketing capabilities. Davis has experience on both the agency and client sides of the business, with stints running Hilton Hotel’s search program as well as leadership positions at Havas Media and Neo@Ogilvy managing performance teams. He’ll report to president of media services, Mike Racic.
Digital agency The1stMovement (T1M) has appointed agency veteran Jeffrey Dumo VP of Partnerships and Strategy.
Dumo has been managing partner and CEO at experiential design agency Array Interactive. Earlier he was VP, client relations, partnerships and strategy at Design Reactor.
He’s worked with brands such as Universal Pictures, Jack Daniels, Twentieth Century Fox, NASA, U.S. Army and Adobe.
“I have had the pleasure to work with Jeff over 15 years ago and am thrilled to have us join our team to lead our Client Services practice,” stated T1M CEO Ming Chan. “The1stMovement has always been about fostering long-term partnerships with our clients and Jeff’s experience and insight on developing meaningful relationships with many Fortune 100 and beyond clients will no doubt elevate us as a “relationship-focused” agency.”
The agency has offices in Los Angeles, Denver and Hong Kong.
Rebekah Audic has been appointed global head of marketing for Mirriad, the in-video advertising company. In this newly created role, she will oversee marketing across Mirriad’s global businesses. She previously worked at video content agency LoveLive and Getty Images. Mirriad is also strengthening its global leadership team in "three critical and burgeoning markets," according to the firm. James Lerch departs Alibaba to join Mirriad as GM China. Bharat Vijay Zende jumps from Google to serve as GM India and Ana Paula Santamaria Zeizer has been named GM Brazil.
Eleven is appointing Dave Evans as head of digital and content production to manage the agency's executions and strategies across accounts including Oakley, SurveyMonkey, Dignity Health, Pella, and Columbus Craft Meats. Based in San Francisco, he reports to CCO Mike McKay.
Prior to joining Eleven, Evans was CMO at Inboard Technology which gained some exposure after being featured on season 8 of the ABC TV series "Shark Tank."
He was also partner and director of production and business development at digitally focused creative agency Hook, and was co-founder of its sister company Hook QA. Earlier in his career, he spent time at Saatchi & Saatchi, where he first worked with Eleven's McKay as well as Crispin Porter + Bogusky where he oversaw digital production for Burger King, Coke Zero, Domino's, Microsoft, and Zune.
Josh Feldmeth, the former North American CEO of Omnicom Group’s Interbrand has joined consultancy Prophet as a senior partner in the firm’s New York Office.
The 20-year plus industry veteran has worked with clients such as AT&T, BMW, UPS, GE and Target on innovation and growth initiatives.
Feldmeth worked at Interbrand for fourteen years. Before serving as NA CEO he was CEO of Interbrand’s New York office, where he’s credited with driving double-digit revenue growth. Earlier, during three years at Interbrand offices in Europe, he built a regional analytics practice. Before Interbrand he worked in PriceWaterhouseCoopers’ strategy practice.
Meredith Xcelerated Marketing (MXM) is appointing Lauri Liebenstein as group account director to be responsible for building and sustaining relationships on the account side as well as providing client leadership at the Meredith Corporation-owned digital agency. Based in New York City, she reports to chief client officer Tom Sebok.
Liebenstein previously served as digital account director for AT&T at Havas Strat Farm and also spent time at G2 as account director for Capital One and Weight Watchers. Earlier in her career she worked at Hill Holliday, Wunderman, Draft, and Grey Direct.
“With an extensive CRM and digital background, Lauri’s experience and leadership will be a critical asset to the MXM team as well as our diverse array of
clients,” stated Sebok.
German Ad group Serviceplan has promoted Stefan Krötz to the newly created position of chief digital media officer, international to develop a programmatic and performance portfolio that works across the Group's 35 locations, heavily concentrated in Europe but also with locations in Asia, Latin America and the U.S.
Jason Romeyko, who joined the Serviceplan Group at the end of 2016, has been named to the newly created post of worldwide executive creative director. Marcus Schnarr has been promoted to international CMO.
Tobias Gärtner is named chief operations officer international and Christoph Kunzendorf is promoted to chief financial officer international.
Fingerpaint is naming creative duo Katie Beller and Andy Spitzer as the new leaders of the agency’s creative team. The pair, who most recently served as creative directors at GSW Worldwide, will work together to lead copy and art to help instill a new structure for creative direction. They will be based in the agency’s headquarters in Saratoga Springs, New York.
Rochester-based agency Partners + Napier is adding two group creative directors, a new role at the Rochester-based shop.
Creative Director Mike Baron, who started at Partners + Napier in 2005 as a copywriter, has been promoted to Senior Vice President, Group Creative Director. Baron will oversee creative work for Highmark Health Inc., BMW and MINI Financial Services, and Delta Vacations.
And Dan O'Donnell, most recently Creative Director at MARC USA in Pittsburgh, and a veteran of Arnold, MullenLowe and Hill Holliday, has joined the agency as a Group Creative Director. O'Donnell will oversee creative development for Keurig Green Mountain, BurgerFi, Conduent, Excellus BlueCrossBlueShield, Gannett, Friendship Dairies, Xerox, Bausch + Lomb, and Rochester Regional Health.
Both report to Pete VonDerLinn, Executive Creative Director.
Omnicom branding and commerce agency The Integer Group has promoted Tisha Pedrazzini to President of the agency’s Denver office where the firm is headquartered. Separately, Dani Coplen has been promoted EVP, Executive Creative Director, Denver.
The firm indicated that both executives will work as part of the executive team driving the evolution of the global Integer network, which has 27 offices and more than 1,000 employees worldwide.
Clients led out of Denver include Kellogg’s, Mars/Wrigley, Procter & Gamble, PepsiCo and Starbucks.
“Both Tisha and Dani have played instrumental roles in growing our agency’s size and quality of talent, broadening our client portfolio and increasing revenue,” stated Integer CEO Mike Sweeney. “The future of our agency lies in continuing to reimagine the definition and possibilities of commerce, pushing the boundaries of how to creatively connect our clients with consumers and shoppers to drive sales.”
After two years of spearheading mono's San Francisco office, Jeffrey Gorder is returning to the agency's Minneapolis headquarters to serve as chief growth officer. In this newly created role, he will work closely with mono’s partners and CMO Erin Keeley to drive new business, bolster current client growth and help to develop and launch new, innovative services.
In July 2015, the nine-year mono veteran was promoted alongside to Jane Delworth and Paula Maki to managing directors, and relocated to the Bay Area to open mono’s second office, a response to the agency’s growing West Coast-based clients. His role was to build the San Francisco office’s client roster. In the first year, he brought in five new business wins for the office.
“Not only has he helped us build roots in San Francisco, but he’s landed us major pieces of business with clients that come to us for our innovative, design-driven ideas," says Jim Scott, Founder, managing director, mono. "His client savvy is unparalleled and we couldn’t be more excited to have him in this new leadership role.”
mono’s San Francisco office will continue to be led by Delworth as managing director and Maki as managing creative director. The shop recently hired design veteran Blake Bäkken, who previously founded Venables Bell & Partners’ design department and project leader David Watts Miller, who previously worked at Kirshenbaum, Bond, Senecal + Partners and Hal Riney.
The agency’s current clients include Google, PepsiCo, Stanford Health Care, Walmart, Loews Hotels, among others.
Toby Southgate has been named Chief Growth Officer of McCann Worldgroup. He was most recently Worldwide CEO of Brand Union, a global brand communications network within WPP.
Southgate joined Brand Union in 2007 as Managing Director in Abu Dhabi. In 2011, he became CEO for UK and Ireland and, after two years, he was named CEO of the Americas. He was appointed Worldwide CEO for the network in 2015. During his tenure with Brand Union he has worked globally with clients that include Bank of America Merrill Lynch, Vodafone, Sony, HSBC, Pernod Ricard, and Reckitt Benckiser, among others.
Harris Diamond, Chairman and Chief Executive Officer of McCann Worldgroup, said: “What makes Toby so effective in business development is that he relishes the complexity of brand challenges in today’s complex business environment and he knows how to harness resources to create innovative multiplatform solutions for clients.”
Republica has appointed Bianca Ruiz as vice president, group account director and Tania Echevarria as senior manager, creative operations.
Ruiz brings more than 20 years’ experience in account services and media buying to agency. Previously she was group account director at OMD for over seven years. Earlier Ruiz served as the director of media and events at IMS Interamerican Marketing Solutions.
Echevarria has more than ten years’ experience in creative operations management. Prior to joining Republica, Echevarria served in several capacities, including a seven-year stint with SapientNitro, where she held various creative operations roles.
EP+Co, which rebranded from Erwin Penland earlier this year, is promoting Curtis Rose from SVP, director of creative technology to chief operating officer. A 14-year veteran of the Interpublic agency, Rose will continue to oversee the Creative Technology department, but in addition, will be responsible for advancing the organizational and financial goals of the agency. Currently agency president Allen Bosworth has been serving in this operational role. Bosworth will continue to have HR and Finance report to him.
The 4As has named Keesha Jean-Baptiste senior vice president to lead its Talent and Inclusion practice. Jean-Baptiste comes to the 4As after heading up talent and HR at Wieden+Kennedy. Jean-Baptiste will further develop the 4As Talent and Inclusion practice by providing strategic planning, program oversight and development of 4As diversity and inclusion offerings, including the 4As Foundation, the Multicultural Advertising Intern Program (of which she is an alum) and its high school programs.
Jean-Baptiste has nearly 20 years of experience serving as a senior HR and talent management leader and strategic marketing professional. She has spent the past six years at Wieden+Kennedy. Earlier she was at Digitas for five years, holding various talent and HR department roles in the New York region.
Jean-Baptiste was based out of Wieden+Kennedy’s Portland office; she will relocate to New York, where her career began, and will be based in the 4As headquarters.
TBWA\London today announced the appointment of Saatchi ECD Andy Jex and MullenLowe planning chief Anna Vogt as its new CCO and CSO respectively, effective in October.
The duo is tasked with “re-energizing the creative agency in London.”
Troy Ruhanen, President and CEO of TBWA Worldwide said: "I’m thrilled to welcome Andy and Anna to the family. They are both super-smart, modern leaders who believe passionately in the power of Disruption. London must be one of the jewels in our crown and we believe Andy and Anna can get the best out of our people and bring that swagger back.”
Jex has been with Saatchi & Saatchi since 2009 and was promoted to ECD in 2014. He leaves the agency as the second most awarded in the UK at Cannes this year. He is credited with a wide range of work across brands such as Direct Line, HSBC, Toyota and HomeAway while also leading the agency's creative department with long-time partner Rob Potts.
Vogt was promoted to Group Head of Strategy for MullenLowe in January, having been Head of Planning since joining in 2015. While there, she pioneered the practice of pairing planners in teams and led the agency to the title of Most Effective Agency at the Effies UK for the last two years. Vogt began her career as a WPP Fellow before joining Grey London to work on brands such as Fairy Liquid and Lucozade. She also spent time at BBH where she was Planning Director on the British Airways, Clarks and Boden accounts.
Omnicom Group has appointed Gracia Martore, the former President and CEO of TEGNA (FKA Gannett) to its board of directors as an independent member, effective immediately. The appointment of Martore (who retired in May) expands Omnicom’s Board to 13 Directors, 11 of whom are considered independent. The inside board members are Chairman Bruce Crawford, and CEO John Wren.
Martore held various leadership roles over her 30-year career at both TEGNA and Gannett, including CFO before being named CEO. Prior to joining Gannett, she worked for 12 years in the banking industry.
Martore serves on the Boards of Directors of The Associated Press, FM Global, United Rentals and WestRock Company, as well as on the Board of Trustees of her alma mater Wellesley College.
"We conducted an exhaustive search for someone who would further strengthen our board's breadth of talent and background, and we are delighted to have identified such an outstanding leader," said Bruce Crawford, Chairman of the Omnicom Board of Directors. "Gracia's expertise in business transformation, as well as running a leading media company, will be of great benefit to Omnicom."
JustPremium is appointing Eric Sams as creative director to support the ad tech platform's international expansion. In this newly created role, Sams' two priorities will be overseeing in-house creative work and managing the development of the JustPremium brand. He will be based in JustPremium's Amsterdam headquarters.
Sams has more than 18 years of creative experience working for global brands and as art director of Shutterstock, where he led the design and copy development for all marketing communications. Prior to Shutterstock, he worked on marketing initiatives for Esprit, Estée Lauder, Vibe and Essence.
Mod Op is adding to its leadership team with Audra Pace joining as creative director/brand strategist in New York City and Andy Hann joining its Los Angeles office as a Creative Director.
Their arrival follows the recent merger between Modus Operandi and Eyeball to form the full-service creative digital agency Mod Op.
Hann was previously an executive creative director at WME/IMG. There, in addition to spearheading activations for Sundance Film Festival and New York Fashion Week, he was also integral to securing the Visa account.
Most recently, Pace was a creative director for Gluttony and has spent time at A+E Networks and Havas Worldwide. She has worked with clients including Viceland, SPG, Marriott, A&E, The History Channel, Cessna, Seiko, LVMH, and Google.
In addition, David Edelstein is promoted to partner. He will continue to oversee the agency from the New York office.
Julie Berger is departing IPG's Initiative Media to join Media Storm as executive director, audience networks. In this newly created role, she will focus on clients’ campaign integrations across the digital and addressable media ecosystem as well as oversee the management of the agency’s digital efforts which include Media Storm’s influencer marketing, biddable media, and programmatic capabilities, particularly as they expand into other channels. She will be based at the agency's Los Angeles office, reporting to Steve Piluso, Media Storm’s executive director, head of media & integration.
Translation has appointed Eric Steele Group Creative Director. He will report to Chief Creative Officer John Norman.
Previously Steele served as Group Creative Director at 72andSunny New York, where he helped build the office from a startup operation. While there he led creative efforts on Smirnoff, Samsung, ESPN and Comcast Xfinity.
Earlier Steele spent nearly a decade at Wieden+ Kennedy as a Creative Director and Writer in the New York office, partnering with brands like ESPN, Nike, Jordan, Heineken and Delta.
Publicis Groupe has appointed Alex Lea as executive creative director at DeptW, the company unit dedicated to the Groupe's Walmart account.
Lea will be based at Saatchi New York’s offices and report to Saatchi NY Chief Creative Officer, Javier Campopiano and Publicis New York Chief Creative Officer, Andy Bird.
This position reunites the industry veteran with Publicis Groupe after working with a host of agencies including Droga5 and CPB. Most recently he was group creative director at Grey New York, and prior to that, ECD at Erwin Penland and Co. Earlier in his career, he worked at Saatchi & Saatchi and Publicis NY.
Last July the Groupe formed DeptW to oversee Walmart’s U.S. advertising and in-store creative.
San Diego advertising and marketing agency I.D.E.A. has appointed Danielle Nuzzo as director of PR and social media. The position is new and combines PR, social media and influencer marketing responsibilities. Nuzzo brings over a decade of experience in brand communications and digital storytelling to the role, including a stint at New York digital agency 360i.
In what’s being billed as a growth management move, marketing services outfit The Ad2Pro Group named Vikram Menon President of Global Operations. Menon comes to Ad2pro from OgilvyOne Worldwide and Neo@Ogilvy, where he was President and India Country Lead for the last four-and-a-half years.
Menon is the most recent Ogilvy alum to join the firm which earlier this year formed a new agency called Madras and recruited two long-time Ogilvy senior creative executives--Bill Davaris and Andrew Ladden—to help run it.
The Group also announced that Co-Founders Gopal Krishnan and Todd Brownrout are assuming the roles of Executive Chairman and CEO, respectively. As Executive Chairman, Krishnan will continue driving technology innovation and corporate strategy and development while as CEO Brownrout will lead overall Ad2pro Group management and operations.
One of Menon’s chief responsibilities will be to work with Madras CEO Fred Schuster to sharpen the delivery of real-time advertising and content. While Madras creates strategy, advertising and content out of New York and London, the agency relies on sibling ad tech platform JDX for creative automation and the Group’s India-based creative operations for campaign fulfilment.
Independent media agency Crossmedia announced today that it has named Karim Sanjabi, Executive Director, Cognitive Solutions, a new position. Sanjabi’s remit at Crossmedia is to bring data-driven creative and artificial intelligence practices to the agency.
Sanjabi will launch Crossmedia’s Cognitive Solutions Practice, which will develop machine learning and artificial intelligence (AI) techniques and applications for clients. The new unit will also develop other of-the-moment technologies such as data-driven creative, 360/interactive video, VR, and AR creative content.
“Karim is an amazing talent who will help lead Crossmedia into the future,” stated Kamran Asghar, CEO Crossmedia. “We share the same vision: that technology can remove the ego from the creative and planning process, using the best available tech so that our people are free to think. We are going to surprise and delight our clients with our cognitive offering."
Added Sanjabi: "Exactly 20 years ago I wrote a thesis on artificial intelligence. Now we have the compute power to create incredibly engaging, learning, and self-optimizing content based on this foundation.”
Sanjabi is an entrepreneur, digital marketing executive and a mobile innovator who has managed campaigns for Fortune 500 clients for over 20 years, including such brands as Electronic Arts, Google, Microsoft, Sony, Radioshack, Pfizer and Nike.
Before joining Crossmedia, Sanjabi was the CEO of Robot Stampede, a Tier 1 Google vendor and Facebook, iOS, and Android developer, where he produced cross-screen display campaigns that generated billions of impressions. He also founded mobile agency Freestyle Interactive, and established the first mobile practice at Carat Interactive, which acquired Freestyle. He has self-published apps and games as well as designed and developed marketing apps and games for L'Oréal, P&G and ING.
Robert S. Scalea, former NA Chief Strategy Officer at WPP’s J. Walter Thompson and CEO of sibling branding agency The Brand Union/Americas has joined Collegium Holdings where he will lead firm’s business innovation and integration efforts, and join the Collegium Board of Directors. Before his 12-year stint at WPP, Scalea spent seven years as EVP/Director of Marketing Sciences at Interpublic Group’s Hill Holliday in Boston. Massachusetts.
NewCo—the temporary name GroupM has given to the combined MEC/Maxus agency—has appointed Christina Vacharanetr to the role of Managing Director Thailand, effective with the rollout the new agency next January.
Vacharanetr led Maxus in the region between 2011 and 2014 and became Managing Director for MEC in 2015. The 20-plus year agency veteran has worked on numerous blue chip accounts during her career including Colgate, L’Oréal, Mercedes Benz, Danone, Unilever and Ford to name a few.
WPP mobile marketing firm Bottle Rocket has announced the addition of a new Chief Mobile Architect, Jonathan Campos, who joins the company with more than 10 years’ experience working with enterprise applications in the Dallas technology space. This addition supports the company’s renewed strategic focus and strengthens its position in application development for mobile and new digital experiences. The company said that Campos would be instrumental in its efforts to modernize and expand the technology capabilities of the company.
CC Clark has been appointed Director of European Communications and PR at Interpublic Group’s FCB. In this new role, Clark is tasked with promoting FCB and FCB Inferno in the UK and Europe, as well as coordinating local efforts with the FCB Global Corporate Communications and PR team.
Clark joins the company from the creative tech agency +rehabstudio, where she managed all marketing and publicity across the company’s AI messaging and voice skill responses, including work for Google, Pernod Ricard and HBO.
Clark began her career in entertainment, building award-winning campaigns for Led Zeppelin and Biffy Clyro at Way To Blue before setting up the digital communications division of Think Jam in 2006. In the latter role, she directed a team of 22, as well as creating digital and social campaigns for films, including The Hunger Games and Harry Potter, as well as global content strategy for The Weinstein Company.
FCB Shanghai is reshuffling its leadership team ahead of the departure of current China CEO, Ed Bell, as he takes on a client-side job next month.
Josephine Pan, currently managing director of FCB Shanghai, is promoted to CEO of FCB Shanghai, making her one of the few female agency CEOs in the region. She first joined the agency as business director for Beiersdorf Greater China in 2013. In September 2014, she was promoted to general manager of FCB Shanghai and in October 2016, she was named the agency’s managing director, overseeing the office’s local and global business, including key clients NIVEA and Levi’s.
“Since joining FCB in 2013, Josephine has proven herself as a strong and trusted leader whom clients, both local and global, have come to rely on. Her strong performance – combined with her experience working closely with Ed and our Greater China leadership over the last few years – made her the perfect candidate for this job,” said FCB Worldwide CEO Carter Murray.
Concurrently, Dennis Lam, FCB’s current managing director of South China, will add the role of FCB chief growth officer for Greater China to his duties. Based in Hong Kong, Lam's new position is focused on growing the network’s client base across the region. Prior to joining FCB, Lam spent 11 years at JWT Hong Kong, where he rose to general manager and played a lead role in developing strategy for brands such as HSBC and Nikon.
BBH NY has named Anthony Romano CEO. He joins from R/GA. Also BBH NY has promoted Gerard Caputo to chief creative officer and Sarah Watson will add chairperson responsibilities in addition to her duties as BBH's global chief strategy officer.
As CEO, Romano will be tasked with running the NY office as well as working with global CEO Neil Munn to help advance the agency’s innovation agenda. He replaces Pat Lafferty who left to become president of Translation. Reporting to Munn, he will officially start next month.
During his three-year tenure at R/GA, Romano served as SVP, head of client services U.S., reporting directly to founder/chairman, Bob Greenberg, and overseeing client teams across R/GA’s six U.S. offices. He also worked as group managing director of R/GA NY overseeing integrated groups responsible agency clients Samsung, Verizon and Pepsi.
“Our new BBH NY executive team is well positioned to continue our strong momentum,” said Munn. “Anthony’s combination of experience from the agency, media and client sides of the business gives him a unique 360-degree perspective. His progressive leadership style combined with his versatile marketing experience and his deep appreciation for the work make him the ideal candidate to lead the BBH NY team and expand our business in North America.”
Mike Parker has been named CEO of Hearst’s iCrossing. He succeeds Nick Brien, who is leaving for Dentsu Aegis as CEO Americas and US.
Parker joined iCrossing as head of its West Coast operations in 2015.
Parker was also responsible for the agency’s global mobile marketing practice and digital media partnerships. He was appointed president, U.S., in 2016, managing the strategic, creative and commercial success of the agency’s offices across the country.
Philip Brett, president, TBWA\Asia, has been promoted to chief operating officer, TBWA\Worldwide. Brett will remain in Singapore until autumn during a transition period before relocating to London.
In his new role, Brett is tasked with driving the company's performance and innovation agenda.
Brett will be succeeded by Ian Pearman, CEO of AMVBBDO, effective August 1. Pearman will have responsibility for all countries in Asia and is charged with further advancing the agency's collective position across the region. Australia and New Zealand continue to be led by Paul Bradbury, CEO, TBWA\Oceania.
Movie marketing agency JustWatch, has named Aaron Wahle SVP Marketing & Business Development. In addition to marketing and biz dev responsibilities, Wahle will oversee the shop's Los Angeles office.
Previously, Wahle was SVP International Digital Marketing at Sony Pictures.
JustWatch operates an international movie and TV show platform in 31 markets.Through justwatch.com as well as iOS and Android apps, JustWatch collects anonymous user data about the movie tastes and purchase behavior of over 75 million movie fans. The data is used through JustWatch's advertising technology (Data Management Platform and Demand Side Platform) to run targeted campaigns for movie studios, media agencies, and VOD providers, primarily on YouTube and Facebook.
Portland creative agency North Inc. has named music and tech veteran Dave Allen, Director of Artist and Music Industry Advocacy.
In his new role at North, Allen will pioneer a forthcoming music venture and collaborate with artists and their managers to help them seek new revenue streams in the constantly shifting music business.
Allen comes to North after a long career in music, beginning as bassist for the post-punk band Gang of Four. Later he worked in the digital music sector at corporations including eMusic.com, Intel and Apple Music where he spearheaded partnerships with artists and their managers as a member of the Artist Relations team.
This is Allen’s second stint with North; he was previously a Digital Strategy Director in 2010.
The agency does a lot work related to music and brands. “It made perfect sense to collaborate with Dave on our vision of bringing bands and brands together in a new context," stated North CCO Mark Ray. "Our ambition is to develop, with integrity and soul, new revenue models between artists and brands. Dave, like North, has music in his DNA.”
Former Isobar U.S. President Jim Butler has been named President of the Consulting & Solutions Division of Intersection, a company that provides urban tech and consumer services like the LinkNYC Wi-Fi Network in New York.
Butler will lead the Intersection team working with cities, airports, major real-estate developments, and retail destinations to deliver smart technologies and an array of consumer services and “experiences.”
Intersection Consulting & Solutions clients include Hudson Yards, the big real estate development project going up on New York’s West Side, Port Covington, a 250-acre mixed-use community being developed by Sagamore Development in Baltimore and Caruso, developer of retail environments such as The Grove in Southern California.
Prior to Isobar, Butler was Senior Vice President of Roundarch which was acquired by Aegis Media in 2012. Earlier, Butler led the financial services practice at Razorfish.
“Every organization—even established category leaders—must evolve to meet the growing expectations of consumers, and Intersection is a pioneer when it comes to helping companies reinvent themselves for the 21st century,” stated Butler. “I couldn’t be more pleased to join this incredible team and to bring my breadth of experience to help drive the next generation of strategies and technologies that connect the digital and physical worlds.”
Alex Morrison has been appointed President of Grey West, a new position at the New York-based agency. Morrison will oversee the San Francisco and Los Angeles offices and report to Grey Global President Michael Houston.
This is a homecoming for Morrison who served as Senior Vice President, Digital Marketing of Grey New York from 2012 to 2014, where he helped create its content studio. Most recently, he worked at R/GA as Vice President, Global Managing Director overseeing its content studio.
Michael Houston stated, "Our success on the West Coast has given us the critical mass to create this new regional structure. Alex is a natural to lead Grey West. His accomplished background in digital, content and one-to-one marketing is a perfect fit for our global Symantec Norton account and all of our clients."
Other Grey West clients include, Robert Bosch, Sagicor, and Altair Engineering.
Engine announced today it was merging its agency Deep Focus with sibling Moment Studio. The combined entity will retain the Deep Focus name. Ken Kraemer, previously CEO of Moment will take the reins of the expanded Deep Focus as CEO. Ian Schafer, outgoing Deep Focus CEO has been appointed to the new role of Chief Experience Officer Engine U.S.
Before leading Moment Kraemer previously served as head of creative at Deep Focus for six years. And under Kraemer’s leadership Moment Studio has doubled its revenue year to year. The two businesses have worked closely over the last 18 months and have won five new clients in the past six months, including SlimFast and U.S Bank.
“We believe that the new combined business model is the model that clients need now, and we are confident Ken’s distinctive combination of strategic and creative leadership can execute on that vision,” said Rick Eiserman, North American CEO, Engine. “Additionally, from the Engine perspective, we know that Ian, who has spent 15 years building a powerhouse digital brand, will now be able to bring immense value to our portfolio of companies and their clients in his new role.”
The company also indicated that several other executives will take on added responsibilities under the new setup. Christina Cooksey, currently Executive Director of Content at Moment Studio, will take over as SVP of Creative Product. Kristen King, formerly Group Account Director across many of Deep Focus’ key businesses, will become SVP of Client Strategy. Michael Asaro, formerly Executive Group Director of Production, will become SVP of Operations.
WPP shopper marketing specialist POSSIBLE has appointed Anurag Gupta Chief Growth Officer.
Based out of Singapore, Gupta will be working closely with Global and Asia Pacific teams to
drive POSSIBLE’s offering in the region and to key global clients.
Gupta has held senior roles at WPP, DDB Mudra Max, Geometry India (Ogilvy Action), Scan Group East Africa, working with top CPG and FMCG clients. Most recently, at WPP he worked with client P&G, coordinating efforts throughout the holding on behalf of the client, a process WPP calls horizontality.
He has more than two decades of experience in building teams and creating and executing integrated communication programs involving teams across agencies, brand leaders, and geographies.
Argonaut, part of Project Worldwide, has tapped Angelique Moreno to oversee talent recruitment. She’ll report to CEO Robert Riccardi. Previously Moreno spent five years at Grey New York. According to the agency Moreno’s hire was sparked by the agency’s growth this past year. Agency executive Maura Heilbron was previously head of talent and culture but will now serve as head of culture, focusing on all aspects of life at the agency. Prior to Grey, Moreno, a Palm Springs, California native, spent more than a decade in the industry recruiting creative talent for agencies including TBWA/Chiat/Day, Wieden+Kennedy, FCB, Havas, and Saatchi & Saatchi.
Brilliant Noise is strengthening its leadership team with two newly created roles. Allison Wightman joins as client partner to work with adidas and Universal Pictures. Will Lockie is appointed
client partner to oversee Tetra Pak and Heathrow Airport. These two senior-level hires follow a series of high-profile client wins for the marketing and communications agency including The Economist
and Tetra Pak.
Most recently Wightman served as co-founder of tech start-up ConnectID and previously worked as head of eBusiness at Virgin Atlantic Airways. Lockie was previously head of multichannel at Evans Cycles working with clients including Porsche, Halifax and Toyota.
Kathy DiToro, a noted producer with more than 25 years of experience, is joining Martin Williams Advertising as VP, director of content production.
In this newly created role, she will lead the agency’s content studio offering, developing digital and video content to complement the output of the agency's existing broadcast and digital teams.
DiToro’s appointment is a strategic expansion of the company’s existing offerings, meeting a market need for quick-turnaround, highly creative content production, the agency stated.
Most recently, she developed and directed Craft Minneapolis, a studio for creative content production. She began her production career at Ogilvy New York before stints at Campbell Mithun and McCann Minneapolis.
Wieden+Kennedy is promoting Susan Hoffman to co-chief creative officer, alongside Colleen DeCourcy making the independent creative agency one of the few shops with two female leaders. As a senior creative, Hoffman will help to run the company as part of the agency’s global management team with DeCourcy and chief operating officer Neil Christie.
The longtime creative leader and agency stakeholder joined WK 32 years ago as "employee number eight." She has helped to open W+K global offices and served as executive creative director in Portland, Amsterdam, London, New York and Delhi.
Agency clients include Nike, Old Spice, Levi’s, Chrysler, Target, and Proctor & Gamble.
Hoffman's elevation follows DeCourcy promotion to chief creative officer last October. At the time, Hoffman moved from global executive creative director to replace DeCourcy as executive creative director of the agency's Portland office. Now, these two creatives will split their time between the agency's Portland and New York offices.
“It's not the easiest time to be a creative leader in this industry, but it's the right time to lead by example and keep holding up the flag for creativity. Colleen and Susan exemplify that type of leadership" stated WK's global president Dave Luhr.
FCB is appointing Gabrielle Simpson as director of communications and PR to help guide the IPG-owned agency's media relations. Based in NYC, she reports to global chief communications officer Brandon Cooke.
She most recently served as director of communications for NBCUniversal, where she was responsible for overseeing the development of internal and external communications plans in support of the corporation’s numerous diversity initiatives.
This is a new role for the agency and her arrival coincides with FCB's push to find new and innovative ways to share the agency’s overarching “Never Finished” message.
“We were looking for a person with a unique mix of experience to partner with our network of communications professionals around the world to further promote FCB’s story in dynamic and unexpected ways,” said Cooke. “Gabrielle brings a holistic broadcast and new-media background and a compelling history of mentorship that make her a valuable asset to the agency."
McCann has appointed Pierre Lipton as a Global Executive Creative Director, McCann New York. Lipton joins McCann from 360i where he served as Chief Creative Officer.
Lipton has more than a decade of experience developing award-winning campaigns, securing new business wins and helping shape agency offerings.
In his most recent role at 360i, Lipton played a key role in connecting the tech and creative departments, helping to spearhead the agency's Innovation Group and establishing its XD capabilities.
Before that, he was CCO and Founding Partner of M&C Saatchi New York, which he joined as employee #2, helping to design the shop from the ground up. He has also held positions at BBDO, Fallon and TBWA, where he helped launch the "In an Absolut World" campaign for Absolut Vodka.
Lipton will work closely with North American Chief Creative Officer Eric Silver and McCann NY Co-Chief Creative Officers Sean Bryan and Tom Murphy.
Guy Griggs is appointed head of revenue for the social influencer marketing agency HelloSociety and the experiential design agency Fake Love, both acquired by The New York Times Company in 2016. He will report into Kevin Sayles, general manager of the NY Times' T Brand Studio, and split his time between The Times’s headquarters in New York, Fake Love in Brooklyn and HelloSociety in Los Angeles. Griggs joins the The Times from The Washington Post where he led their New York sales team for the past two years.
Dan Murphy is departing Google to join Deutsch as SVP director of digital operations and production in its New York office. He will oversee production of digital projects across all clients including Busch, J&J’s ACUVUE, and PNC Bank as well as manage talent on all digital production efforts.
Additionally, he will assist in new business efforts and grow digital production capabilities.
“Landing talent like Dan will be a game changer for the New York office," says Winston Binch, chief digital officer, Deutsch North America.
The ex-Google Creative Lab executive producer worked on Android’s “Be Together. Not the Same” campaign launch and the Androidify app, as well as the award-winning Google Trend’s FrightGeist. He co-founded VendorDB, a comprehensive resource database to pair creative companies with appropriate partners.
Earlier in his career, he spent time at BBDO as group executive interactive producer to manage AT&T’s digital work. He also worked at Eleven as director of interactive production working for clients like Apple, Visa, and Virgin America.
Previously Deutsch had both a director of digital production as well as a director of operations, but the posts have been open for more than nine months. Murphy’s position combines those roles.
In the latest iteration of Mindshare’s adaptive marketing practice (aka real-time marketing) the WPP media agency has appointed Norm Johnston CEO of FAST (Future Adaptive Specialist Team). Johnston also retains his previous role as Global Chief Digital Officer of the agency.
Adam Ray, formerly global head of programmatic at Mindshare Worldwide, is promoted to chief innovation officer for FAST.
Tom Johnson, currently performance marketing director at Mindshare Worldwide, adds the role of chief client officer for FAST. These executives will be based in London.
Meanwhile, Gowthaman Ragothaman, currently Mindshare APAC chief operating officer, is appointed global chief strategy officer for FAST based in Singapore.
Angela Solk has joined Spotify As Global Head of Agencies, a post in which she will develop and manage relationships with the major ad holding companies (WPP, Omnicom etc.). Solk has some big-time agency credentials on her resume, having served with GroupM and its media agency MediaCom as well as Publicis Groupe’s MediaVest at various times during her career. She’s also credited with having helped launch big brands at Procter & Gamble, Coca-Cola, Mars, and other companies.
Separately, Spotify has tapped Craig Weingarten for the post of Head of Industry, Automotive. He joins from WPP’s GTB (formerly Team Detroit), the agency that services the holding company’s Ford account.
Both new hires will report to Alex Underwood, Spotify’s VP Global Head of Agency and Top Accounts.
Mono has named Blake Bäkken as a new creative in its San Francisco office. He will help guide mono's design vision across multiple accounts, including Google and Stanford Health Care and report to Paula Maki, managing creative director, mono San Francisco.
Bäkken joins the agency after spending more than a decade at San Francisco-based Venables Bell. He then moved to New York City where he spent time at design firms Turner Duckworth and Siegel + Gale.
Throughout his career, he’s worked on brands such as Google, HBO, Target, Vitamin Water, Reebok, and Audi.
"His passion for craft and experience both at agencies and design shops will be incredibly helpful as we continue to grow our team," Maki said of the new hire. "He brings intensity to visual storytelling that’s a perfect complement to mono’s strategic, design-driven ethos.”
Mono opened its San Francisco office in summer 2015, in response to the agency’s growing West Coast-based client roster. Mono has staffed this location with many transplants, including Maki and managing director Jane Delworth who both moved from the agency's Minneapolis headquarters.
The agency also recently hired ex-KBS and Hal Riney veteran David Watts Miller. It recently won the creative AOR for Stanford Health Care and is set to launch a campaign for the new client later this year.
Most recently, Tang was chief marketing officer for FCB New York. She was promoted to CMO following her role in FCB's win of Clorox's global account. Prior to FCB, she served as director and then vice president of business development at Wunderman, where she partnered with Shulman and was an integral member of the team that won the global Levi's and Best Buy businesses.
"I am so pleased to be able to work alongside Michelle for a second time in our careers, and know she will be a perfect fit to drive growth at Organic," said Shulman. "We are doing transformative work with a strong client roster and our focus on architecting brand and customer interaction is building momentum for the future of our business. Michelle is passionate, tireless and a superb addition to our executive team."
With Garbutt's promotion, John Hunt becomes creative chairman of TBWA Worldwide, based in South Africa.
Garbutt returned to TBWA in 2015 from Ogilvy & Mather East in New York, where he served as chief creative officer. Before that, he was chief creative officer of the network's Paris office. A native of Cape Town, South Africa, Garbutt began his career in Johannesburg as a creative director at TBWA\Hunt\Lascaris, where he spent four years working under Hunt.
"I am incredibly happy for both John and Chris. Not only are they deserving of this recognition for the work they continue to deliver time and again, but also for the manner in which they have carried themselves throughout their careers. Good people do good," said Lee Clow, chairman of TBWA\Media Arts Lab and global director of Media Arts.
Cynthia Kuker was named vice president, senior creative director in New York. She has more than 20 years of experience as an industry consultant, having worked with brands like Johnson & Johnson, Pfizer, Marriott, IBM and Grant Thornton.
Daniel Macena, vice president, creative director, New York, joins the agency from McCann HumanCare, where he served as creative director for brands including Airborne, MegaRed, Digestive Advantage and Move Free. Prior to that, he worked on brands like Ford Motor Company, Colgate, Burger King, United States Marines Corps, GM, Verizon Wireless and HBO.
Elyse Marks, associate creative director, San Francisco, joins the agency from George P Johnson, where she served as associate design director. She has worked with brands such as Toyota, Scion, Lexus, Sony, Universal, Disney, Citi, The Federal Reserve Bank, Bandai and Bombardier.
Colette Crespin, executive producer, San Francisco, also joins the agency from George P. Johnson. Prior to that, she founded Wild Wellbeing, a London-based experiential agency focused on wellbeing.
Lauren Lazarus, executive producer, Detroit and New York, most recently served as director of special events and external affairs at the Max Mara Fashion Group.
Lastly, Lauren Abernethy, regional account director, Detroit, comes to Jack Morton from Simon Property Group, where she served as regional vice president of marketing.
"At Jack Morton we create extraordinary experiences for our clients and to do so, we continue to recruit and develop the best talent in our industry," said Josh McCall, chairman and CEO of Jack Morton Worldwide. "We're excited to announce a number of senior hires, further building on our very talented teams across our offices in the US."
As president of CP+B West, Danielle joins Vinicius Reis, who oversees CP+B Miami and CP+B Brazil; Richard Pinder, who oversees CP+B Europe; and Bamboo Yee, who oversees CP+B Beijing.
Aldrich reports to Lori Senecal, Global CEO.
In 2014, after 12 years of leading accounts at the agency, Aldrich was named managing director of CP+B Boulder. Under her leadership, the office won new business, including American Airlines and Hershey's.
"Each of our 10 offices are led by entrepreneurs who are passionate about building CP+B, in their markets around the world. We have found that by elevating regional leaders, we can better share resources seamlessly across offices in each region, to bring more top strategic and creative talent to our client partners," said Senecal.
Maleeny joins the agency from Heat, where he was chief strategy officer and general manager of the New York office. Prior to that, he was both chief strategy officer of Havas Worldwide and co-managing partner of New York.
"It is great to welcome Tim to our leadership team," said Sean Lyons, president, U.S. "His deep experience working with a range of brands across consulting, strategy, and creative development is a perfect fit for R/GA and our multi-disciplined approach to working with our clients."