• Brymer Tapped To Lead Omnicom's New Branding Agency
    Omnicom has tapped long-time company executive Chuck Brymer to helm a newly consolidated branding shop called Brand Consulting Group. Brymer ran Omnicom’s creative agency DDB for more than a decade before he was succeeded by Wendy Clark earlier this year. He retained the title of chairman of the agency. The Brand Consulting Group combines several existing agencies including Hall & Partners, Interbrand, C Space, OurCreative, Siegel + Gale, Sterling Brands and Wolff Olins. Mark O'Brien, currently CFO of Interbrand, will assume the role of COO of the combined entity.
  • Y&R, Other Shops Add Talent
    Five agencies have announced talent changes including WPP’s Young & Rubicam which has appointed Yusuf Chuku as chief strategy officer. He replaces Dick DeLange, who left for Interpublic’s Huge.  In this role, Chuku will oversee strategy for the agency’s North America client roster, including clients such as ANA, Bel Brands USA, Dell, Pepperidge Farm, and Xerox, as well as the Census and U.S. Navy accounts.  He comes to the agency with extensive experience in leadership positions at New York shops including McCann, Cheil, McKinney, and JWT.  Fluid, in light of a recent merger with Astound Commerce, has promoted Kyle Montgomery ...
  • Agency Vet Steinhour Named Chairman VCU Brandcenter Board
    After serving on the Board for 13 years, agency veteran Jeff Steinhour has been appointed chairman of the graduate program VCU Brandcenter at Virginia Commonwealth University in Richmond. He succeeds John Adams, current chairman emeritus of the Martin Agency, who has served as the Brandcenter’s chairman since 2015. Steinhour will work closely with Interim Director, Brad Armstrong, to lead the advisory board as they tackle initiatives around recruiting, fundraising and program enhancement. Brandcenter’s advisory board is made up of notable industry names including: FCB global chief creative officer Susan Credle; NBA CMO Pam El; Founder and CEO of co:collective Ty ...
  • KBS Adds Forman As Executive Director Brand Strategy
    Kirshenbaum, Bond, Senecal & Partners (KBS) has appointed Laura Forman, previously with Ogilvy & Mather, as executive director, brand strategy. She will focus primarily on the agency's recently won PODS account and Amex.
  • WPP's Superunion Appoints Clugston Executive Creative Director
    While each of the individual agencies had their own ECDs, Clugston is the first to be officially announced in the U.S. since the merger.
  • Former Epsilon CEO Frawley Joins Cogint Board
    Digital performance marketing company Cogint, Inc. has appointed former Epsilon CEO Andy Frawley, to its board of directors.  Frawley will advise Cogint operating unit Fluent on its growth and expansion strategies. Frawley has over three decades of industry experience. Most recently, Frawley served as President and CEO of Epsilon, a segment of Alliance Data Systems Corp. He also sits on the Board of Directors of the Data & Marketing Association and Curo Group Holdings Corp. Frawley joins the four existing board members, Ryan Schulke, CEO and Matthew Conlin, President, and independent directors Peter Benz, Director of Investment Management at Infinity ...
  • Leo Burnett's Arc Appoints A CEO For North America
    Shopper and activation specialist Arc, part of Publicis Groupe’s Leo Burnett Group, has appointed Soche Picard CEO North America, a new role at the agency. Picard joins Arc from Geometry Global, where she held the dual role of team lead for Unilever Shopper and managing director for the agency’s New York office. She will relocate to Chicago and be part of the executive leadership team, reporting to Andrew Swinand, CEO Leo Burnett Group North America.  “Soche is an industry legend and a shopper marketing powerhouse,” stated Swinand. ”Her background blends executive leadership with a broad executional skillset that pairs seamlessly with our team’s ...
  • Atmosphere Proximity Adds Senior Strategy, Account Talent
    Atmosphere Proximity, the New York office within Omnicom digital agency network Proximity Worldwide, has finalized two senior appointments designed to bolster its strategic and account departments. Mathew Ford joins as director of strategy and Eric Laffly joins as group account director. Both will report to managing director Garrett Franklin. Australian native Ford was previously with Interpublic’s Huge, where he was responsible for overseeing strategy across Chase, Thomson Reuters, Four Seasons, and mattress startup Casper. Earlier he served at Mullen Lowe Profero and Momentum. Laffly joins from IPG’s R/GA and previously drove digital product and service innovation at Wunderman and Digitas ...
  • VML Promotes Worley To Chief Of Rebranded Connections Practice
    VML has rebranded its nearly 100-strong channel activation team to connections to better communicate its mission to connect brands with consumers. Clients include Wendy’s, Electrolux/Frigidaire and Tennessee Department of Tourist Development.   The rebranded practice will be led by Amy Worley, who has been promoted to chief connections officer. Previously she was executive director, channel activation.  Lisa Purpura has been promoted to managing director, media. Since joining VML in March 2017, Purpura is credited with helping grow the agency’s media business by more than 30%. Previously she was a vice president and account director with Havas Media in Chicago.  Of the rebranding VML ...
  • RPA Taps Atkinson For Digital Media Role
    Santa Monica-based independent agency RPA has hired Cliff Atkinson for the role of senior vice president, executive director, digital media, a new role at the agency. Atkinson will lead RPA’s digital media practice, including strategy, social, programmatic, search and ad operations. He will also partner with other teams at the agency to further develop its suite of offerings. He reports to executive vice president, chief media officer Jim Helberg.   Atkinson comes to RPA from Saatchi & Saatchi L.A., where he held a similar role leading its digital strategy and investment practice.  Prior to his more than 12 years at ...
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