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Athletes Trinity Rodman and Jeremiah Smith front a new campaign blending retro style with social-first shopping. ...
PubMatic faces serious challenges as supply-side platforms continue to evolve. As the lines blur between SSPs and DSPs, will each of these stand-alone businesses survive? ...
News would fall under the heading of "aerial surveying," the News/Media Alliance explains. ...
A reverence for "doing" can develop a toxic side when it becomes embedded in a society. ...
As one who readily cheers for the underdog, I'm all in on Major League Baseball as it continues to be the little engine that could. ...
People are more likely to dislike than like AI when it is used for marketing emails, HubSpot and Survey Monkey report. ...
Nexstar is reportedly looking to strike a deal to buy Tegna in a deal valued at around $2.5 billion, as the FCC begins to strip away certain federal rules around ownership of TV stations. ...
The special effects with which the world of 2120 has been created in "Alien: Earth" is breathtaking. ...
One AI tool is "outside the newsroom," the publication's deputy editor in chief says. ...
While in park, drivers can view how-to videos about the car's features on the 11.9-inch infotainment display. ...
The average consumer now pays $47 more per month thanks to tariffs, Omnisend reports. ...
Why CMOs need to rebuild their marketing machines for AI. ...
How your $7.50 latte became a casualty in a trade war you didn't choose. ...
Warning: Today's "TVBlog" contains sensitive content, which some people may find offensive or disturbing. It's about the fortuitous timing of the 27th season of "South Park." Click here if you want to read it. ...
Mo Gawdat, futurologist and former chief business officer for Google X and author of "Scary Smart," believes the world will fall into a short-term dystopia in 2027. ...
David Ellison, now CEO of Paramount, in a press briefing talked about building a tech product that is "truly competitive" and a "single tech stack" for the entire company. ...
Ignoring AI's potential risks can make it a liability - even for Google, which is piloting a finance page that allows users to ask detailed questions about the financial sector and receive comprehensive answers generated ...
Suit filed by "Yomiuri Shimbun" seeks $14.7 million in damages. ...
Company bets rebrand and a full reset can counter misperceptions as plant-based market stalls. ...
Intermedia adds Microsoft 365 email to its Intelligent Archiving solution. ...
The combination of AI in shopping apps lets brands key into behavioral changes and focus on higher-value consumers based on economic challenges or tighter privacy regulations. ...
Among the tips for collaborating successfully: Understand-and embrace-the vetting challenge. ...
A more consolidated media and advertising landscape will no doubt lead to less competition and potentially higher advertising costs. ...
The elusive Gen Z. The demographic that's on every marketer's OGSM. How to reach them, how to connect with them, how to navigate this new creator economy era that they've spurred into the media landscape. Th ...
The newly merged Paramount revealed very little in the new CEO's "open" letter about how it will handle basic cable. ...
Some existing pay TV distributors have already given the "authenticated" approval for streamer ESPN. But others - and their customers - are waiting. ...
Consumers can see who is sending them messages, and how frequently, Moengage writes. ...
For customer experience, Outback Steakhouse came out on top, followed by Red Robin, TGI Fridays, Applebee's and Olive Garden. ...
Digital advertising was flat in quarter, but subscription revenue grew. And the firm received a loan break to help it cope with its cyber incident. ...
CTV ad spend now amounts to more than 31% of all ad spend on TV, a 3X gap between spend and viewing share. ...