by Steve McClellan
To date it's the most senior hire at the unit since Jeremy Carey took the reins as president in January. Read the whole story
by Richard Whitman, Columnist
Dubbed, Prompt, the inaugural conference takes place June 9 at London's Design Museum and is timed to London Tech Week. Read the whole story
by Fern Siegel
The staff moves come amid notable agency gains. Read the whole story
by Fern Siegel
The campaign reunites TJ and Pete in seven new commercials. Read the whole story
by Steve McClellan
She will succeed Clark Rector, who is retiring at the end of July after 37 years with the organization. Read the whole story
by Steve McClellan
Mihaila spent the last two decades in senior leadership roles at WPP and its agency EssenceMediacom, including Global Client President and Managing Director EMEA … Read the whole story
by Tanya Gazdik
"This is the first time we are using digital as the primary media for a full year of special editions," says Mini USA's Alini. Read the whole story
by Richard Whitman, Columnist
A pro bono campaign from Cactus morphed into a men's mental health website. A book with similar insights will be published on June 15. Read the whole story
by Les Luchter
Company promotes its MenoSkin, which "maps thousands of skin mechanisms during perimenopause and menopause" for cosmetics testing. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
If you are a brand that was already spending heavily in walled gardens, the argument for going deeper just got stronger. Read the whole story
by Fern Siegel
The goal is to align a brand's strategy with creative intelligence. Read the whole story
by Fern Siegel
Initial work is expected to launch later this year. Read the whole story
by Fern Siegel
The client is revamping its media and marketing model. Read the whole story
COMMENTARY
by Steven Coulombe, Adam Loewy
The time between how long it takes to explain your product and how short anyone is willing to listen is the Persuasion Pit in … Read the whole story