Comcast and Scripps Networks on Thursday reached a long-term content deal to bring Scripps’ TV networks to Comcast’s TV Everywhere products, which are available to subscribers of its Xfinity cable TV service. Scripps will also now have access to Comcast’s mobile ad platform and ad measurement tools.
The deal makes HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great American Country content available to Xfinity subscribers on any device.
“This agreement with Scripps Networks underscores our commitment to TV Everywhere and our desire to use the latest technologies and rapid pace of innovation to deliver the best content to Xfinity TV customers wherever and whenever they want to watch it,” said Gregory Rigdon, EVP of content acquisition at Comcast.