In last week's article “TouchTunes Launches Programmatic DOOH Platform, Includes Jukebox And TV Inventory,” Jack Daniels is listed as a brand using the new platform. To clarify, Jack Daniel’s Tennessee Honey is the specific advertiser, not all of Jack Daniels. The other brands mentioned -- Coors Light and Universal -- are also “past or current advertisers,” and are not necessarily using the new offering.
Additionally, WPP’s Kinetic is one of many agencies TouchTunes works with, and the company says “the majority of our inventory demand does not come solely from Kinetic,” as the article implies.