• by Larissa Faw , January 3, 2020

Digitas has appointed Michelle Tang executive vice president/ head of new business & marketing, North America. Her remit includes driving growth and raising visibility for the agency, including leadership on pitches, prospecting and overall agency messaging. 

Based in New York, she will report to Global Chief Growth Officer Linda Piggott.  

Previously Tang was Chief Growth Officer at Omnicom’s Organic.  Earlier she was Chief Marketing Officer of FCB Global’s New York office and served in business development director positions for Digitas Health and Wunderman.