
Allison McMenimen Bakken
Member since March 2021Contact Allison- EVP Client Services Collective Measures
- 55402 USA
Allison is the face of the Collective Measures client service team. Her strategic guidance through the constant changes in the digital marketing world has helped take the agency from a small shop to a national powerhouse.
Articles by Allison All articles by Allison
- Brand Loyalty Is On Its Way Out. Now What? in
Marketing Insider on
03/12/2021
But it's not all bad. Consumers have broadened their thinking and willingness to try new things, leading to brand discovery.

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