by Ray Schultz on Sep 16, 5:43 PM
Almost 90% now use personalization, but not many are at the advanced stage, Liveclicker and The Relevancy Group report.
by Ray Schultz on Sep 13, 5:11 PM
Small firms are succeeding with their email content strategies, yet face challenges such as improving the quality of leads, SharpSpring and Ascend2 report.
by Ray Schultz on Sep 12, 1:16 PM
A BullGuard study finds Germans are more concerned about privacy than British and American consumers.
by Ray Schultz on Sep 11, 3:43 PM
A study shows that less than half of businesses are in compliance in the UK, and many are now less interested in GDPR.
by Ray Schultz on Sep 10, 4:43 PM
Statistics show that marketers rate paper mail as more efficient than email. But both have their place in the mix.
by Ray Schultz on Sep 9, 4:44 PM
Neiman Marcus sent the most emails of any retail brand, but none were personalized, SmarterHQ reports.
by Ray Schultz on Sep 6, 4:40 PM
Both professional and personal emails are unprotected, vpnMentor alleges in a report on the DKLOK leak.
by Ray Schultz on Sep 5, 4:59 PM
Newsletters focused on finances, family and parenting do better than generic offers, LiveIntent finds in a study of back-to-school purchasing patterns.
by Ray Schultz on Sep 4, 3:39 PM
Most firms are successful at digital, although budgets and other challenges get in the way, a Wipro study finds.
by Ray Schultz on Sep 3, 4:41 PM
Monday is the best day to send email and Saturday is the worst, Campaign Monitor reports.
To read more articles use the ARCHIVE function on this page.