Black Friday is eight weeks away and holiday marketing is in full swing. According to a study released today by Campaigner, email marketing ranks … Read the whole story
Attempting to prevent consumers from posting reviews can be an unfair business practice, according to the FTC. Read the whole story
Merkle will release a platform Monday at the start of Advertising Week that allows marketers to use first- and third-party data to identify and … Read the whole story
Remember the Gmail address you gave the clerk during checkout when making a purchase at Anthropologie, Bloomingdale's, or Williams-Sonoma? What about when financial institutions … Read the whole story
It has been 10 years since I first planned an online advertising campaign for a political client. Back then, it was mostly Blogads, a … Read the whole story