I think an alternate 'threat made of jest' could be "If it's not out in full of bull-shit ...".

The offer is gone on the microsite 
 

Cute idea but the Clueless tie in is off the mark -- as if Cher would wear that type of plaid pattern. Cher's outfit was a yellow plaid with a different plaid structure than the og fit. Go big and do the actual tie in or .......

What are the benefits of Culturelle?

https://www.dietofcommonsense.com/culturelle-probiotic/

Open AI Againt humman. nice share!

https://mavitaksi.com/kapakli-korsan-taksi

What a major coincidence. Did he have anything to say that was reassuring?

Nice

And CBS News will always be the dog in the ratings as it has been for decades before and well behind ABC & NBC which will never get out of 3RD place no matter who the anchor is in my opinion. I don't watch the national news at 6:30PM on The Big 3 broadcast stations.

I think outside of the O&Os there will only be 3 major TV Station Groups which will be Nexstar, Sinclair, & Gray in my opinion. I think that Scripps would like Gray buy them than Sinclair which Scripps has a poison pill that could hurt anyone that wants to buy them and maybe even ION Network as well. 

West Michigan will get a solo ABC station as WOTV & WZZM SATs merge into one which was going to happen in 91 but then owner Northstar of WZZM didn't have the money to buy channel 41 and LIN owner of WOTV channel 8 which changed it's call letters back to Wood TV in spring of 92 and gave channel 41 the WOTV call letters to them which was an LMA until fall of 2002 when LIN bought WOTV outright.

NextGen Acela - one of the few in service!

@Ken Fadner: Good question. I have no idea if it was serendipity, or something else. I'm just reporting what happened. My guess is that Biden's travel plans were last minute, and I was already reserved in a seat the Secret Service determined to be the best available option and that they profiled me in advance somehow and figured I was harmless. It surprised me.

But Joe ... how did Joe happen to sit next to Joe??

Joe an amazing serendipity! Socrates famously didn’t want his speeches written down (on wax or papyrus), precisely because words lose context and can’t defend themselves once they circulate. Your piece captures that same problem in the age of AI, and your emphasis on disclosure and restraint feels like the modern answer.

Wayne, if the expanded station groups try to pressure the networks in order to reduce their share of the re-transmission fees they run the risks of the networks cutting back on unprofitable national programming thereby creatng voids which they, the stations , would have to fill. Worse, such "pressure" may cause the networks to accelerate their thinking about how to sever their ties with specific station affiliates and opt for more flexible content distribution methods. At present, they are only  thinking about such moves but taking no action. Why speed up the process?

Dan, no question that my statement relative to media was a broad, over generalization and extreme. That was i's point. I personally work around linear TV advertising, and used to work in newspapers before entering the digital world, so I know well the power and resilience of older forms of media distribution. However, I don't think that anyone a few decades ago would have anticipated the develop;ment of trillion dollar value digital utility companies with profits fueled significantly or entirely by "commercial communication" (advertising) and every other media company in the world added up still pale in comparison to them. Thus, I call them obsolete because I don't know that they are survivable. I don't know how they will acquire customers, advertisers and the capital needed to serve them in this new media environment.

Statements like “media from ten years ago is already obsolete” are not bold insights — they’re provably false generalizations made by people who don’t work with media that delivers real reach, real trust, and real results.

AM/FM radio reaches roughly 90% of U.S. adults, dominates in-car listening, and remains the most scalable ad-supported medium in America — exactly as it has for decades. People still drive. They still commute. They still listen. None of that disappeared because a new dashboard or AI headline arrived.

What’s obsolete isn’t media — it’s lazy thinking that assumes new technology automatically replaces human behavior. History is littered with that mistake.

In 1894, experts confidently warned cities would drown under horse manure within 50 years. They called it inevitable. They were wrong. Innovation didn’t destroy transportation — it evolved it. The Great Horse Manure Crisis wasn’t solved by declaring horses obsolete; it was solved by better systems.

Calling enduring media like radio obsolete smells a lot like that manure.

Radio isn’t “legacy media.” It’s infrastructure — resilient, trusted, and aligned with how people actually live. You don’t tear out infrastructure just because it’s old; you build smarter systems on top of it. Electricity isn’t obsolete because it’s old — neither is radio.

If the argument is that buying models, measurement frameworks, or integration strategies must evolve, that’s fair. They must.

But dismissing media with demonstrable reach and proven effectiveness as obsolete isn’t forward-thinking.

It’s historically ignorant — and factually wrong.

RE: "In athletic footwear, consumer demand for “fit and comfort” increased nearly 35%, allowing Skechers to kick Nike aside" 

This rationale for brand change is not brand or loyalty, but mass cultural acceptance of comfort apparel & clothes to be everywhere.

It's less an I hate this brand an now llust after this brand... than a categorical decision that performance athletics is not my lifestyle. 
Casualization (Americans turning into shlump) is not loyalty... unless other comp brands are being bypassed for Sketchers.
As an athletic person, Sketchers has never crossed my mind. But I have no loyalty to Nike vs Adidas vs UA... I end up with more Nike & UA, but its based on fabric and fit and use.
Loyalty is not there, as I do not care in the slightest about the logo. In fact, I'd rather the logo not be there... then it would be marketed cheaper.

In short, the "consumer" is not 1 persona. If ATHLETES are purposely choosing Sketchers for the name, then Nike, Adidas and UA are in serious (categorical) trouble.

Cory, I strongly concur. with you.

I recently needed to buy a new mobile.  Same brand.  I was stunned by how much more crap appeared out-of-the-blue.   One example ... for unknown reasons photographs appear ...not mine but apparently other parties (AI I bet) link their photo with mine and thought I'd appreciate it.

Yes, AI will work on tidying it up ... but I bet that the scammers will negate that barrier.

This :30 Target spot is also running on digital screens in 3,700+ gyms this month via GymTV (shamless self-promotion :) )

I'll check it out I watched a few of the talk shows Ricki Lake, Montel Williams etc. Sometimes Jenny Jones, I'm a sucker for these type of shows a look back.

Yes but "if you build it, will they come*"? 

As someone who lived and breathed MTV as a viewer and superfan, later with the fortune to work there, this article and others neglect to explain why MTV stopped airing so many videos in the first place. The answer: advertising dollars. 

At a time when Nielsen was measuring TV in 15-minute increments and music videos lasted 3-5 minutes each, viewers were simply not sticky with MTV's video rotating format. I myself changed the channel if a video I did not like (too pop! too mainstream!) suddenly came on. A fickle teen/young adult audience would abandon the channel and fail to contribute to consistent viewership patterns. 

Cable networks had affiliate carriage fees and had to support themselves and their programming with advertising dollars. At the start, MTV wasn't cutting it, ratings were low. Thus began the "120 Minutes" music block, "Yo! MTV Raps" block, and so on. Viewership increased as like minded fans stuck around to watch videos of their chosen genres. Then came the :Remote Control" game show, followed by "The Real World," and a whole host of other longer-format, eyeball sticking content. This drove ratings and ad dollars, as did the various awards programs and sporting competition shows. Over time, the longer programming format worked for MTV in driving revenue, so the network ended up only airing the music video blocks during the already low-rated overnight television viewership daypart. 

It's wild to think You Tube, TikTok and other short form content vehicles are the norm these days and that MTV may strive to return to that format. Cable providers and YouTube have had designated music genre channels for some years now. How this will manifest on MTV remains to be seen, and one has to wonder *what will happen to the advertising dollars. Can the network sustain itself? 

I wonder if Freston spent an hour with YouTube Music, Spotify, or Pandora.

What about presenting the music contextually -- in terms of "focus," "workout," "dinner" and "sleep" specific areas? Perhaps we can think of MTV as an AI-helped digital streamer curating and personalizing music.

These already exist on those platforms, and I'm a big fan of YT Music recommendations based on context or genre or activity.  Celebrity playlists and community playlists have existed on these platforms for...ever!

Seems like MTV is still a victim of it's past mistakes and woefully behind in its approach.

Hi Elisa, remember me from our Chevron days? Love this article and very spot on.