No amount of clever copywriting can cover up the fact that Groupon is at a crossroads and that its CEO Andrew Mason -- described in one piece as both "'ridiculous, … Read the whole story
In this case, product development research revealed that consumers were dissatisfied with shelf-stable frosting products, Cool Whip brand manager Marjani Coffey tells "Marketing Daily." … Read the whole story
The site is focused almost entirely on fan content culled from social channels, using geo-fencing to tie fan tweets, comments, photos and videos to … Read the whole story
Russell Wager, VP of marketing at the Irvine, Calif.-based Mazda North America, tells Marketing Daily that the fuel-efficient technology, which launched six months ago, … Read the whole story
It won't take much to brighten the spirits of affluent consumers. A new survey from Unity Marketing finds that people earning $100,000 or more … Read the whole story
"... For people on the go, they have multiple devices they want to keep charged," says Josh Winkler, VP of partner marketing for Orbitz. … Read the whole story
Chase, Bank of America, and USAA are the top mobile banking providers equipped to deal with rising expectations from consumers, according to a new … Read the whole story
Poor Donald. He's fallen off the fame cliff, and he can't get up. Read the whole story
At the recent Wells Fargo Media Conference, Entercom CEO David Field answered a question about radio's continued relevance saying there is "...a lack of … Read the whole story