July 22 - 25, 2024
Wednesday, August 20, 2014
Top of The News
With the taxi industry set up as "the incumbent candidate," former Obama campaign architect and presidential adviser David Plouffe yesterday joined the four-year-old riding-sharing app company Uber as senior vice … Read the whole story
BEVERAGESMcDonald's has been focusing on coffee as one strategic key to reinvigorating its sales growth, and views packaged coffee as a way to drive … Read the whole story
ELECTRONICS"National Cinema Media reaches consumers where they are already experiencing Sony 4K technology -- in the cinema," Alex Magin, vice president of marketing at … Read the whole story
BEVERAGESBrand Director Quinn Kilbury tells "Marketing Daily": "[Earlier] ads won a lot of awards, but now we kind of have to go on the … Read the whole story
RETAILPowered by a healthy demand for tools and seasonal gardening products and a shift in its marketing strategy, the Home Depot reported sales and … Read the whole story
APPAREL"One key objective was to leverage our heritage," CMO Dustin Cohn tells "Marketing Daily." "Many people don't realize Jockey has been around since 1876. … Read the whole story
PACKAGED GOODSChicago-based marketing research firm Mintel says nearly one-third (32%) of lip product users ages 18-24 are looking for intense lip colors, compared to less … Read the whole story
UPCOMING EVENTS
Brand Insider Summit QSR June 3 - 6, 2024
Kimpton Hotel Fontenot
Featuring top industry speakers including:
Nicole Portwood - Salad and Go, CMO
Beth Hardy - Modern Market Eatery, VP of Marketing
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