At that time, Wren will have served as the company's CEO for 30 years. He will remain Executive Chairman of the Omnicom board for … Read the whole story
The company's international markets continued to lose ground including the Americas which was down 5.1% in the period. Read the whole story
AMV BBDO handled the creative for the pan-European media partnership. Read the whole story
The integration effort secures greater consumer connections to enhance brand growth. Read the whole story
The award is being given to individuals and organizations in recognition of their long-term contribution to providing creative people with the tools they need … Read the whole story
Microsoft forged an agreement with Rubicon Carbon to pay to remove 18 million tons of carbon dioxide from the atmosphere in what is believed … Read the whole story
COMMENTARYThe last frontier I want AI to agent for me is what news I consume. Among other things, what happens when an AI has … Read the whole story
Paramount Pictures executives and Tom Cruise himself were involved in the creative process, Jeep's Lucy McLellan tells "Marketing Daily." Read the whole story
This year Publicis Groupe is taking a more businesslike approach heading into the Cannes Lions festival, noting macro uncertainties and the growth challenges facing … Read the whole story
- COMMENTARY
Retailers are investing millions to regain cultural relevance. Culture moves fast. Pre-LLM search engines? Static chatbots? Not so much. Read the whole story
The monies will be used to expand technical training and hire veterans. Read the whole story
The Chicago-based agency will create a new brand identity and multi-year brand campaign. Read the whole story
Chris Berg's focus is operational efficiencies, while Jeremy Ekes concentrates on business development. Read the whole story
The global cruise liner's goal is to drive growth in the Australian market. Read the whole story
