by Steve McClellan
He will also oversee the agency's CrossSocial offering, which combines paid social with influencer, creator and content work. Read the whole story
by Fern Siegel
The campaign centers on securing a low-impact, high-intensity full-body workout with one gym membership. Read the whole story
by Fern Siegel
This is the shop's first work since being appointed global AOR in June. Read the whole story
by Steve McClellan
The billboard, placed in Los Angeles, showed a black-and-white image of Stephen Curry mid-jump shot, just after releasing the ball. Read the whole story
by Wayne Friedman
Fox Advertising says it is advancing its agentic-to-agentic deal-making platform under its Fox AdStudio division to live, linear TV and media campaigns among its … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Experts say that without digital protective barriers, there is a high risk of sharing confidential information or granting AI-based chatbots unvetted access to local … Read the whole story

COMMENTARY
by Dave Morgan, Featured Contributor
While awareness of "bad bots" has improved, we don't seem to know how to remove them from our ecosystem. Or maybe we don't want … Read the whole story
by Steve McClellan
The account encompasses creative, strategy, social, media, data and analytics, multicultural marketing and website responsibilities. Read the whole story
COMMENTARY
by Erin Wilhoite
The industry has focused so much on the future of the agency model, it's paid little attention to how brands manage their own systems. Read the whole story
by Steve McClellan
The company flew its giant LED screen twice over Manhattan this week-first during the DPAA Global Video Everywhere Summit (Oct.13) and later that evening … Read the whole story
by Fern Siegel
Based in Los Angeles, the duo focuses solely on Apple creative. Read the whole story
by Fern Siegel
Little Council led the campaign. Creative appeared on pickleball sites and tournaments. Read the whole story
by Steve McClellan
Townsend was most recently CEO of Stagwell EMEA and Global CEO of Stagwell's Brand Performance Network. Earlier he led Stagwell media agency Assembly. Read the whole story