MediaPost Agency Daily Editions for April 2024
- MediaPost Agency Daily - Tuesday, April 16, 2024
- 'Scoop': Sex And The Duke
- Brandtech Group Founder Shares A 5-Year Vision Of GAI In Advertising
- Johnsonville Wants Americans To 'Keep It Juicy,' Lower The Rage, Up The Fun
- Rum And Cabello: Singer Fronts New Bacardi Campaign
- Stagwell Agrees To Buy Brazil-Based Pros Agency
- TMA's Top WNBA Draft Prospects By Commercial Appeal
- Tom's Of Maine Spots Aim To Prove Natural Deodorant Can Smell Good
- Crowley Heads Strategy For Fuse Create
- MediaPost Agency Daily - Monday, April 15, 2024
- Golden Bachelor Bombshell!
- Special London Wins Employment Hero's Global Brief
- St. Maarten Tourism Rebrands, Salutes Its Dual Culture
- Havas Acquires TED Consulting (Not That TED)
- Busy Week For Google Collabs With Holding Companies
- Are 'Brand Safety" Concerns Overblown?
- Homa Takes 'Joy Ride' After Perfect Shot
- Farrell Named SVP, Marketing For Agital
- With Romcom Spoof, CeraVe Expands 'Medutainment'
- Ford Highlights 'Freedom Of Choice'
- Google CEO Talks About Changes In Search, AI And SGE
- MediaPost Agency Daily - Friday, April 12, 2024
- Putting O.J. In The Driver's Seat
- Breyers Launches First Spots In 4 Years, Celebrates Simple Times
- 4A's, ANA Issue Report On Agency Compensation Models
- HMC To CMOs: Continue 'Latino Coating' At Your Own (Career) Risk
- Goodwill Shows How Donations Play It Forward
- Crown + Conquer Taps Franklin As Its First CEO
- M&C Saatchi Raids McCann For Executive Creative Talent
- Freshpet Chooses Meghan Trainor As Celebrity Ambassador
- Jacobs Named ECD For VaynerMedia
- Wellness Pet Selects Colle McVoy As AOR
- More Marketers Say They'll Boost Upfront Spending This Year
- What I Learned Searching For $25B In 2023 U.S. CTV Ad Spend
- MediaPost Agency Daily - Thursday, April 11, 2024
- Nickelodeon's History Of Kids TV Is Tough Viewing
- Publicis Starts Year Strong With 5.3% Q1 Growth
- Marketplace Giant eBay Launches Global Media Review
- Elvie Goes Big: Tackles Postpartum Challenges
- 'Odds' Are: Aura Takes Over Branding Rights At Fenway Pavillion
- Cannes Lions Unveils Media, Other Judging Rosters
- Pearlfisher Names Brown Global CEO, New Post Expands Business
- Blue Chip Adds Berger, McMaster To Beef Up Biz Dev
- Persuade Me: AI's Large Language Models Become Persuasive
- MediaPost Agency Daily - Wednesday, April 10, 2024
- Martha Stewart Digs The Dirt
- WPP 'Open' Adds Google Gemini To Boost Gen AI Content
- Google Unveils Custom Chip To Accelerate Search And AI
- Berlin Agency Creates 'Fashion Against Fascism' To Fight Spread Of Nazi Codes
- Creators To Get Their Own Three-Day Forum At Cannes Lions Festival
- Dove Pledges Never To Use AI To Represent Real Women In Ads
- ID5 Closes $20M Series B Funding, Expands Identity Focus
- PH-D Taps Curiosity As Creative, Social AOR
- Coca-Cola-Marvel 'Heroes' Promote Package Design, AR Site Experience
- NBCU Projects Record Olympic Ad Sales, $1.2B To Date
- Streaming Ads Are Much More Valuable Than Linear TV Ads
- MediaPost Agency Daily - Tuesday, April 9, 2024
- Netflix's 'Ripley': The Talented Mister Goes Noir
- The Iconic 'Big Mac Chant' Is Back
- Hennessy Positions Cognac For A New Generation
- WPP Tackles Challenges Generated By AI Ads For The Blind
- BBN Bolsters Asian Presence, Adds 2 Agencies To Roster
- The Lincoln Project's 2017 Eclipse Flashback: 'Remember This Idiot'?
- Defining Success: Three Ways To Improve Your Marketing Effectiveness Strategy
- Anomaly LA Ups Wirth To ECD, Corrall Heads Design
- Coca-Cola Brings Character-Driven Packaging To Life With Marvel Collaboration
- In Her New Role, Arielle Garcia Will Be Watching Your Ads
- MediaPost Agency Daily - Monday, April 8, 2024
- When The Moon Eclipses The Sky Like A Big Pizza Pie, That's Promo Marketing
- GroupM Unit Selected As Media AOR For Canada
- Colgate Targets Gen Z, Celebrates Every 'Smile' As Powerful
- ALHI Acquires 62Above To Synergize Skill Sets
- Report: Consumers Are Taking Health And Wellness Matters Into Their Own Hands
- Inizio Evoke Appoints DiSalvo Chief Strategy Officer
- Warby Parker, Delta, Krispy Kreme, SunChips, Moon Pie Take Advantage Of Eclipse
- A-B Regional Beer Brews Breakthrough For Nonspeaking Autism Cause
- Pedigree Uses AI To Help Shelter Dogs
- Meta Blocks Article That Was Critical Of It: Report
- MediaPost Agency Daily - Friday, April 5, 2024
- Dramamine Gives Barf Bag The Old Heave-Ho
- The Shipyard Taps Haughey To Oversee Its West Coast Operations
- 'Wondery Means Business' Promotes Its Content, Brand Identity
- JSX Offers Stress-Free Way To 'Fly'
- Mark Penn, No Labels And The 2024 Election
- Truist's 'Unstoppable Together' Campaign
- InfoTrust Taps Ruju As VP, Advertising Platforms
- [Yellow Tail] Selects Isobel As Creative Agency For The UK
- With New Agency And Loyalty Push, Carter's Flexes For Gen Z
- Snap Awards Dedicated Agency Partners With Exclusive Ad Tools
- Dodge Stages 'Inner Child Intervention'
- MediaPost Agency Daily - Thursday, April 4, 2024
- Resurrecting The Target Lady: Who's Excited?
- RECMA Issues 'New Biz Balance' Report For 2023
- Cocktail Hour: Rittenhouse Rye 'Creatively' Targets Bartenders
- Brief Encounter: Duluth Trading Co. Swaps Old Underwear For A Free Buck Naked Pair
- In-Stadium Billboards Quicken Pace Of Brazilian Soccer
- Influencers See YouTube, Facebook As Alternatives After A TikTok Ban
- Jersey Mike's Raises Record-Breaking $25 Million During 2024's Month Of Giving
- Josh Combs Named First CMO At Said Differently
- Creators Are The Media Magnates Of The Century
- VaynerMedia Los Angeles Named Yaamava' Resort & Casino Integrated AOR
- Me vs. ChatGPT
- MediaPost Agency Daily - Wednesday, April 3, 2024
- Cowboy Carter: Where To Start?
- '25%' Campaign Confronts Connection Between Soccer Losses And Domestic Violence
- Target Resurrects 'The Target Lady' For New Membership Campaign
- Does Gen AI Make Everybody An Ad Agency?
- Visit Dallas Positions City As Destination For Tourism, Global Business
- Elite Media Taps Curtis As First-Ever President
- Lexus Shows How GX Will 'Live Up To It'
- California Issues Enforcement Advisory On Ad Targeting Opt-Outs
