by Richard Whitman on Oct 18, 12:02 AM
While results vary by market, a WFA study has found that discrimination in the industry on the basis of age and family status is a global issue. Thirty-six per cent of respondents agreed that age can hinder one's career while 40% of women agreed that family status can hinder one's career.
by Richard Whitman on Oct 14, 12:19 PM
In a four-way pitch, Mediahub bested the incumbent MediaCom, as well as Hearts & Science and Havas, which bowed out of the competition at an earlier stage.
by Richard Whitman on Oct 13, 3:40 PM
Dozens of brands, including Samsung and Kohler, have already tested the new service, which is now operational.
by Richard Whitman on Oct 12, 4:28 PM
A new study from Accenture Interactive analyzes a handful of behaviors that helped a small group of marketers thrive during the turmoil wrought by the pandemic.
by Richard Whitman on Oct 11, 10:21 AM
Conducting research this summer consultant, Nancy Hill found agency turnover growing from 25% to more than 40% per month, with employees increasingly resigning in groups.
by Richard Whitman on Oct 8, 2:50 PM
A new platform segments the diverse audiences of thousands of titles while a separate report identifies media controlled by women and minority groups.
by Richard Whitman on Oct 7, 3:21 PM
That's according to a new Horizon Media study polling fan attitudes toward the new rules allowing athletes to cash in or their name, image and likeness.
by Richard Whitman on Oct 6, 4:28 PM
Shifts include a transformed hotel business, as many have begun to focus on subscriptions versus nightly rates.
by Richard Whitman on Oct 5, 1:44 PM
"For so long, DE&I was considered ancillary to an organization's core business practices," said Terry Young, CEO, Sparks & Honey. No doubt some companies are making DE&I a higher priority.
by Richard Whitman on Oct 4, 3:23 PM
That's according to a new forecast by Zenith that reports spending in the home appliance category will reach nearly $5 billion.