- OpenAI Search, With Microsoft Bing Powering The Service?
MediaDailyNews, Laurie Sullivan - Wednesday, May 8, 2024
OpenAI has been said to be working on a search engine, b ...
- Getting Mileage Out Of Automation: Most Email Marketers Are Good At It
Email Insider, Ray Schultz - Wednesday, May 8, 2024
Most email marketers plan to include automation in the year ahead ...
- Global Optimized Ad-Fraud Rates Decline, But AI Presents Challenges
MediaDailyNews, Laurie Sullivan - Tuesday, May 7, 2024
Integral Ad Science released its latest Media Quality Report showing how A ...
- Inside eBay's Next Generative AI Ad Marketplace
MediaDailyNews, Laurie Sullivan - Tuesday, May 7, 2024
eBay chief AI officer Nitzan Mekel-Bobrov is focused on AI across t ...
- Yelp Works To Cash In On AI
Data & Programmatic Insider, Laurie Sullivan - Monday, May 6, 2024
Yelp believes it can drive more demand for businesses through AI technolog ...
- On The AI Docket: Complaints In Europe And The U.S.
Publishing Insider, Ray Schultz - Sunday, May 5, 2024
None Of Your Business alleges that OpenAI violates GDPR. ...
- YouTube Music Seen In The Wild With An AI Gemini Extension
Search & Performance Insider, Laurie Sullivan - Monday, May 6, 2024
The YouTube Music extension in Google Gemini would provide the ability ...
- Firsthand Prepares To Run A Small Pilot Of Its AI Agent With Publishers, Brands
Data & Programmatic Insider, Laurie Sullivan - Monday, April 22, 2024
Firsthand is preparing to run a pilot of its AI Agent th ...
- Olay Cozies Up To Loyalists In AI Challenge
Marketing Daily, Sarah Mahoney - Tuesday, April 16, 2024
The top-selling skincare brand invites its biggest fans to take the woman-versus-machi ...
- Walmart Retail Media Business Co-Creator: Changes Brands Should Expect
Search & Performance Insider, Laurie Sullivan - Monday, April 15, 2024
Bringing ad sales in-house is a change Moloco VP-Retail Media Business Nikh ...
- Brandtech Group Founder Shares A 5-Year Vision Of GAI In Advertising
Data & Programmatic Insider, Laurie Sullivan - Monday, April 15, 2024
David Jones, CEO of technology holding company The Brandtech Group, shared h ...
- Honda Intros Web App For Blind Using AI
Marketing Daily, Tanya Gazdik - Sunday, April 14, 2024
Honda Scenic Audio is the world's first AI-powered accessibility app to enhan ...
- Toyota Grand Highlander Campaign Runs AI-Powered Virtual Ads
MediaDailyNews, Laurie Sullivan - Monday, April 15, 2024
Toyota ran a campaign for the Grand Highlander using an AI-powered platfo ...
- Cyber Thieves Turn To Gen AI: Handing Self-Service Checks To Technology?
Search & Performance Insider, Laurie Sullivan - Monday, April 15, 2024
Cyber thieves have learned to engineer attacks using AI deepfake injections, laun ...
- Persuade Me: AI's Large Language Models Become Persuasive
Search & Performance Insider, Laurie Sullivan - Thursday, April 11, 2024
Advertisers try to persuade people to buy products, healthcare providers try ...
- Mercedes-Benz, Google Expand Partnership
Marketing Daily, Tanya Gazdik - Tuesday, April 9, 2024
Mercedes plans to infuse ecommerce capabilities into its online storefront with ...
- Dove Pledges Never To Use AI To Represent Real Women In Ads
MediaDailyNews, Laurie Sullivan - Tuesday, April 9, 2024
Dove has made a pledge to keep it real and never u ...
- Google Unveils Custom Chip To Accelerate Search And AI
Search & Performance Insider, Laurie Sullivan - Wednesday, April 10, 2024
An Arm-based chip to accelerate search and AI features, as well ...
- YouTube CEO Warns OpenAI Against Using Its Data
MediaDailyNews, Laurie Sullivan - Friday, April 5, 2024
YouTube CEO Neal Mohan doesn't know whether OpenAI has used the company ...
- WPP Tackles Challenges Generated By AI Ads For The Blind
MediaDailyNews, Laurie Sullivan - Monday, April 8, 2024
Error-prone ads based on AI have become a nuisance for blind intern ...
- Pedigree Uses AI To Help Shelter Dogs
Marketing Daily, Tanya Gazdik - Sunday, April 7, 2024
The first-of-its-kind initiative combines proprietary AI technology to create picture-perfect ads f ...
- Google Parent Reportedly Speaking To Advisors About HubSpot Acquisition
MediaDailyNews, Laurie Sullivan - Thursday, April 4, 2024
Google's parent company Alphabet has met with Morgan Stanley investment bankers abo ...
- Trust In Google Ads Down, PPC Report Cites AI As Top Priority
Search & Performance Insider, Laurie Sullivan - Friday, April 5, 2024
The State of PPC Global Report 2024 provides insights to better understa ...
- Zalis Joins Mint Advisory Board, Championing Net Zero In Advertising
MediaDailyNews, Laurie Sullivan - Wednesday, April 3, 2024
Mint CEO Lorenzo Larini says Zalis is "a huge advocate of diversi ...
- Stanford, Meta Find Chatbots Are Ready For People - But Are We Ready For GAI?
Search & Performance Insider, Laurie Sullivan - Thursday, April 4, 2024
A study by Stanford University's Deliberative Democracy Lab and Meta suggests t ...
- Perplexity Working On AI Ad Model Based On 2 Principles
MediaDailyNews, Laurie Sullivan - Tuesday, April 2, 2024
AI-powered search engine Perplexity AI plans to add advertising to its "a ...
- OpenAI Tests Synthetic Voice Engine
MediaDailyNews, Laurie Sullivan - Wednesday, April 3, 2024
OpenAI has developed a voice engine, with a multitude of possibilities f ...
- Perplexity Referrals To Brand Sites Growing, Data Shows
Search & Performance Insider, Laurie Sullivan - Wednesday, April 3, 2024
The analysis showing nearly 40% growth in referrals from AI-driven "ask" engi ...
- Google Advances Weather Forecasts, Citing Generative AI
MediaDailyNews, Laurie Sullivan - Monday, April 1, 2024
Google researchers say they have developed a way to integrate generative ...
- Walmart Advertisers Will 'Plug' In To Self-Serve Machine-Learning Tool For Creative
MediaDailyNews, Laurie Sullivan - Monday, April 1, 2024
New media in-store experiences will boost awareness and support self-service capabilities includi ...