- Video Game Ads - And 'Interrupting' - On The Rise
Advanced TV Insider, Wayne Friedman - Wednesday, October 1, 2025
A new Bain & Co. report finds 65% of gamers say "a ...
- New Creative Talent Stars Generated By AI
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 1, 2025
Reality got an upgrade this week. In the OpenAI Sora 2 dem ...
- Amazon Enabling Programmatic Buys Of SiriusXM Audio Inventory Via Its DSP
MediaDailyNews, Joe Mandese - Tuesday, September 16, 2025
The portfolio reaches 160 million monthly subscribers - including Pandora and SoundClo ...
- Wieser: Q2 Ad Spend Rises On Digital Expansion, TV Sinks 2%
Television News Daily, Wayne Friedman - Monday, September 8, 2025
Going forward, Wieser says, ongoing concerns over tariffs will raise risks f ...
- Marketers Hold Steady On Ad Spend As AI, Identity, CTV Dominate H2 Priorities
Research Intelligencer, Rob Williams - Thursday, August 14, 2025
Traditional media allocations remained stable, with national and local TV showing litt ...
- Audible Is In Love With Romance, Debuts Genre Campaign
MAD, Fern Siegel - Wednesday, August 6, 2025
The work capitalizes on romance's popularity across social, OOH, podcasts, TV a ...
- Head West Old Paper: 'NY Post' Unveils Plans For 'California Post'
MediaDailyNews, Joe Mandese - Monday, August 4, 2025
"Los Angeles and California surely need a daily dose of The Po ...
- Spotify Calls On Audiences To 'Read Like You Listen'
Marketing Daily, Danielle Oster - Tuesday, July 29, 2025
The cross-platform campaign promotes the streaming service's library of audiobooks. ...
- Following Netflix, SiriusXM Goes The Ad-Supported Route
TV Watch, Wayne Friedman - Wednesday, July 16, 2025
"What does this mean [for SiriusXM]?" said Sirius COO Wayne Thorsen. ...
- New Company Seeks To Help Publishers And Marketers Scale Up
Publishers Daily, Ray Schultz - Tuesday, July 1, 2025
David Krulewich, founder of Audiology, debuts Mission Media AI. ...
- IAB Launches In-Game Ad Measurement Framework
MediaDailyNews, Colin Kirkland - Thursday, June 26, 2025
The IAB says the "Gaming Measurement Framework" will give advertisers metrics f ...
- Eyes And Ears: News Consumers Increase Their Use Of Audio
Publishing Insider, Ray Schultz - Thursday, June 19, 2025
Publishers report an increase in time spent on pages featuring audio. ...
- Politico Announces Two Key Hires
Publishers Daily, Ray Schultz - Tuesday, June 17, 2025
Ben Reininga and Haley Thomas are joining the Politico team. ...
- 'Business Insider' Adds AI-Driven Story Voiceovers
Publishers Daily, Ray Schultz - Thursday, June 12, 2025
The new audio capability builds on the on-site search launched last y ...
- Spotify Offers United Passengers Free In-Flight Entertainment
MediaDailyNews, Colin Kirkland - Friday, June 6, 2025
Spotify's new partnership with United will make over 450 hours of curat ...
- X To Launch 'Bitcoin Style' Encrypted Vanishing Chat Feature
MediaDailyNews, Colin Kirkland - Tuesday, June 3, 2025
Elon Musk has announced new functionality for X's private messaging feature, "XChat ...
- New Podcast Service Combines Host Voiceovers With Programmatic Targeting
Publishers Daily, Ray Schultz - Thursday, May 15, 2025
The new service helps brands run ads with the podcaster's trusted voi ...
- States Newsroom To Launch Political News Podcast
Publishers Daily, Ray Schultz - Tuesday, May 13, 2025
Mallory Cheng will serve as national podcast producer. ...
- Linear TV Advertising Delivers Worst ROI, Streaming Audio Best
Television News Daily, Wayne Friedman - Friday, May 2, 2025
Looking across 11 media channels, marketing analytics firm Big Chalk says t ...
- Complex Strengthens Its Leadership Team
Publishers Daily, Ray Schultz - Wednesday, April 30, 2025
Audio and video producer Complex has announced several leadership appointments on i ...
- Kelly Conniff Named Head Of Creative For Time Studios
Publishers Daily, Ray Schultz - Tuesday, April 29, 2025
Conniff will be tasked with developing TV, video and audio initiatives. ...
- Radio Ads Prove Powerful Boost For Social Media Engagement, Study Shows
Research Intelligencer, Rob Williams - Tuesday, April 29, 2025
Hearing about a product in the trusted, familiar environment of broadcast rad ...
- IAB: AI 'Transformative,' Helps Drive Quarter Trillion In Ad Spend
MediaDailyNews, Laurie Sullivan - Thursday, April 17, 2025
Digital ad revenue grew nearly 15% to $259 billion in 2024, accordi ...
- Spotify Opens Programmatic Buys Via Google, Magnite
MediaDailyNews, Laurie Sullivan - Thursday, April 3, 2025
Spotify expanded its programmatic ad partnerships with Google and Magnite aimed ...
- Microsoft Windows Update Mistakenly Uninstalls Copilot
MediaDailyNews, Laurie Sullivan - Monday, March 17, 2025
Microsoft said the March 2025 Windows updates automatically and mistakenly remove t ...
- The Beats Go On: Star Athletes Train With Powerbeats Pro 2
MAD, Fern Siegel - Monday, February 17, 2025
The Apple earbuds reflect the athletes' intensity, using top audio to fu ...
- Anthropic's Constitutional Classifier Challenges 'Jailbreaking'
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 4, 2025
Following Microsoft and Meta into the unknown, AI startup Anthropic - mak ...
- Spotify Signs New 'Streaming 2.0' Deal With Universal Music Group
MediaDailyNews, Colin Kirkland - Monday, January 27, 2025
The deal focuses on what the companies call "Streaming 2.0" - t ...
- Broadcast TV Reaches 91% Of Streamers, Linear TV At 14% Ad Share
Advanced TV Insider, Wayne Friedman - Thursday, January 16, 2025
Although ad-supported streaming and digital platform businesses continue to show gains, ...
- Google To Face UK Digital Antitrust Probe, First In 2025
MediaDailyNews, Laurie Sullivan - Tuesday, January 14, 2025
It's difficult to determine whether regulatory boards in the U.S. and ...