- The AI Spin: How Marketers Are Using It For Personalization
Email Insider, Ray Schultz - Thursday, April 4, 2024
Most marketers say AI will have an impact in the next yea ...
- Gmail Spam Tag: Some Microsoft Emails Are Being Blocked As Noncompliant
Email Insider, Ray Schultz - Wednesday, April 3, 2024
Gmail is rejecting possible spam emails, but there's no sign that t ...
- Phishing, Smishing, Taxes: Scam Artists Are Active As April 15 Approaches
Email Insider, Ray Schultz - Tuesday, April 2, 2024
Email and SMS are being utilized for ever more nefarious schemes, t ...
- BDay For Gmail: At 20, It Starts Enforcing Strict Authentication Rules
Email Insider, Ray Schultz - Monday, April 1, 2024
People thought Gmail, with 1 gigabyte of storage space per user, w ...
- Marketing Happy Talk: The Pros Are Hopeful Despite Critical Challenges
Email Insider, Ray Schultz - Friday, March 29, 2024
Loss of third-party cookies is troubling to almost 90% of marketers. B ...
- Microsoft Solution For Chatbot Trickery
MediaDailyNews, Laurie Sullivan - Thursday, March 28, 2024
Microsoft's Azure teams for OpenAI Service and AI Content Safety launched wh ...
- AI Peps Up Startups: Personalization Is A Top Goal
Email Insider, Ray Schultz - Thursday, March 28, 2024
Startups in the information/technology sector have the highest rate of AI adoptio ...
- Nerves On Edge: IT People, CEOs Most Concerned About Losing Their Jobs
Email Insider, Ray Schultz - Wednesday, March 27, 2024
Marketing people are also increasingly prone to anxiety about layoffs or firi ...
- AI Mates: How Both Consumers And Marketers Are Using It
Email Insider, Ray Schultz - Tuesday, March 26, 2024
Over half of all consumers in a survey by Adobe said th ...
- Sailing Across The Channels: How Brands Might Personalize Their Messaging
Email Insider, Ray Schultz - Monday, March 25, 2024
Intelligent Messaging - a tool from Merkle created by Dentsu's Integrated Solutio ...
- The Virtues Of Video: Brands Use It For A Variety Of Marketing Chores
Email Insider, Ray Schultz - Friday, March 22, 2024
Email is the second-most widespread channel for distributing videos, Wistia reports. ...
- Spam Free: Why Gmail And Yahoo Are Imposing Their New Rules Now
Email Insider, Ray Schultz - Thursday, March 21, 2024
Experts from both Google and Yahoo explained why they are imposing t ...
- Metrics Flatland: Email Senders Saw Tepid Growth In Some Areas Last Year
Email Insider, Ray Schultz - Wednesday, March 20, 2024
Although 2023 was a flat year in terms of retail email metric ...
- The All-Embracing Internet: Two Thirds Of All People Are Now Using It
Email Insider, Ray Schultz - Tuesday, March 19, 2024
Email is one of the top websites or apps now being utilize ...
- Data Problems Get In The Way Of GenAI
Email Insider, Ray Schultz - Monday, March 18, 2024
Data problems such as the lack of customer profiles are holding ma ...
- Metrics Roll Call: The 9 Basic Email Measurements
Email Insider, Ray Schultz - Friday, March 15, 2024
Being data-driven is no help if marketers don't know what to trac ...
- A Fat Google Wallet: Airline, Movie Tickets Sent By Gmail Now Show Up There
Email Insider, Ray Schultz - Thursday, March 14, 2024
Google is using Gmail for yet another function, with confirmations and boardi ...
- What's Behind QVC Email, Other Asian Hate Stories
Marketing Daily, Sarah Mahoney - Wednesday, March 13, 2024
A diversity expert explains how -- and why -- brands let Asi ...
- AI Writer's Crutch? Tool Can Create Marketing Emails
Email Insider, Ray Schultz - Wednesday, March 13, 2024
Do AI-crafted emails have the person-to-person touch that was once featured ...
- Head Hunt: Firms Want Data Skills For Their Marketing Leadership Teams
Email Insider, Ray Schultz - Tuesday, March 12, 2024
In particular, firms want hard data analytics skill sets, Gartner reports. ...
- Form Follows Function: A Tool For Building Email, SMS Lists
Email Insider, Ray Schultz - Monday, March 11, 2024
Easy user interfaces are needed for onboarding new customers. Sendlane has add ...
- Handy AI: From Email To Content, The Technology Has Many Uses
Email Insider, Ray Schultz - Friday, March 8, 2024
In a recent paper, digital marketing expert Scott Hall provides roster ...
- John Doe Email: Consumers Offered Alias Addresses To Thwart Spammers, Marketers
Email Insider, Ray Schultz - Thursday, March 7, 2024
Proton Mail says these alias addresses can be easily deactivated when ...
- Link Save: Don't Drive Customers Away With Malfunctioning Emails
Email Insider, Ray Schultz - Wednesday, March 6, 2024
Broken links can harm your reputation and lead to deliverability issues. ...
- The Automated Fix: Firms Succeed At Use, But Challenges Abound
Email Insider, Ray Schultz - Tuesday, March 5, 2024
Email remains the top area for automation and social is second, Ascen ...
- Son Of Morris: Worm Can Target, Infiltrate GenAI Email Assistants
Email Insider, Ray Schultz - Monday, March 4, 2024
Morris II is a dangerous tool that can unleash zero-click worms, whi ...
- Hail Direct Mail: It Is Using Data Tools That Resemble Those Of Email
Email Insider, Ray Schultz - Friday, March 1, 2024
Today's direct mailers can combine hyper-targeting tools and custom modeling. ...
- DMARCation: More Ways To Comply With Gmail's New Rules
Email Insider, Ray Schultz - Thursday, February 29, 2024
An advisory on how to deal with Gmail's looming changes from Act- ...
- Derelict Security: Most Firms Suffered Phishing Attacks Last Year
Email Insider, Ray Schultz - Wednesday, February 28, 2024
Microsoft 365 accounts were vulnerable to phishing attacks, Egress says in i ...
- Substack's 20 Most Profitable Newsletters In Terms Of Paid Subscribers
Publishers Daily, Ray Schultz - Tuesday, February 27, 2024
Letters from an American ranks first, with 1 million subscribers on Subst ...