- WPP 'Open' Adds Google Gemini To Boost Gen AI Content
MAD, Steve McClellan - Tuesday, April 9, 2024
In addition to richer, more detailed content, the integration will improve W ...
- Mercedes-Benz, Google Expand Partnership
Marketing Daily, Tanya Gazdik - Tuesday, April 9, 2024
Mercedes plans to infuse ecommerce capabilities into its online storefront with ...
- YouTube CEO Warns OpenAI Against Using Its Data
MediaDailyNews, Laurie Sullivan - Friday, April 5, 2024
YouTube CEO Neal Mohan doesn't know whether OpenAI has used the company ...
- Google's Parent Could Make A $33B Acquisition, But Face Regulatory Hurdles
Search & Performance Insider, Laurie Sullivan - Tuesday, April 9, 2024
If Alphabet acquires HubSpot, the deal by some estimates would be wor ...
- Google Gets Partial Victory In Privacy Battle Over Real-Time Bidding
MediaDailyNews, Wendy Davis - Friday, April 5, 2024
A federal judge declined -- for now -- to grant class-action stat ...
- What Hackers Do With 54B Leaked Cookies
Search & Performance Insider, Laurie Sullivan - Monday, April 8, 2024
NordVPN has found billions of ad tracking cookies leaked on the da ...
- Google Parent Reportedly Speaking To Advisors About HubSpot Acquisition
MediaDailyNews, Laurie Sullivan - Thursday, April 4, 2024
Google's parent company Alphabet has met with Morgan Stanley investment bankers abo ...
- Trust In Google Ads Down, PPC Report Cites AI As Top Priority
Search & Performance Insider, Laurie Sullivan - Friday, April 5, 2024
The State of PPC Global Report 2024 provides insights to better understa ...
- Court Rules Apple Co-Founder 'Woz' Can Sue YouTube Over BitCoin Scam
MediaDailyNews, Wendy Davis - Wednesday, April 3, 2024
A California appellate court confirmed this week that Apple co-founder Steve Wozni ...
- Google Talks Back: Search Giant Answers Lawsuit Filed By Gannett
Publishing Insider, Ray Schultz - Wednesday, April 3, 2024
A federal court squashed a motion to dismiss the case, in p ...
- Gmail Spam Tag: Some Microsoft Emails Are Being Blocked As Noncompliant
Email Insider, Ray Schultz - Wednesday, April 3, 2024
Gmail is rejecting possible spam emails, but there's no sign that t ...
- Perplexity Referrals To Brand Sites Growing, Data Shows
Search & Performance Insider, Laurie Sullivan - Wednesday, April 3, 2024
The analysis showing nearly 40% growth in referrals from AI-driven "ask" engi ...
- Google To Shed Tracking Data From Chrome Incognito Users
MediaDailyNews, Wendy Davis - Monday, April 1, 2024
Google has agreed to destroy or "remediate" data it collected from Chro ...
- Walmart Advertisers Will 'Plug' In To Self-Serve Machine-Learning Tool For Creative
MediaDailyNews, Laurie Sullivan - Monday, April 1, 2024
New media in-store experiences will boost awareness and support self-service capabilities includi ...
- Search Generative Experience As A Complete Alternative To Search
Search & Performance Insider, Laurie Sullivan - Tuesday, April 2, 2024
Some say generative AI will never replace traditional search engines, but t ...
- BDay For Gmail: At 20, It Starts Enforcing Strict Authentication Rules
Email Insider, Ray Schultz - Monday, April 1, 2024
People thought Gmail, with 1 gigabyte of storage space per user, w ...
- Google To Destroy Incognito Browsing Data
Search & Performance Insider, Laurie Sullivan - Monday, April 1, 2024
Google will destroy data from millions of users' web-browsing histories as pa ...
- Marissa Mayer Capitalizes On Mundane To Drive AI Photo-Sharing App
MediaDailyNews, Laurie Sullivan - Wednesday, March 27, 2024
Demonstrating how AI can benefit all types of businesses, former Google ex ...
- LinkedIn, Samba TV, Amazon Expand Alternative Ad Solutions For First-Party Data Options
MediaDailyNews, Laurie Sullivan - Wednesday, March 27, 2024
LinkedIn Ads plans to roll out a solution this week to automa ...
- LinkedIn Short-Form Video Feed - Will Revenue Sharing Come Next?
Search & Performance Insider, Laurie Sullivan - Thursday, March 28, 2024
Short-form video has hit the LinkedIn feed, following platforms like YouTube a ...
- Judge Sides With Google And Apple In Battle Over Search Partnership
MediaDailyNews, Wendy Davis - Tuesday, March 26, 2024
"Google's dominance in the search and search advertising markets alone is insufficie ...
- GroupM Unveils Bespoke Women's Sports Marketplace
MediaDailyNews, Joe Mandese - Wednesday, March 27, 2024
The marketplace, which will double client spending on women's sports, will laun ...
- LLM Advanced Reasoning Let Google Quickly Suspend 12.7M Ad Accounts
Search & Performance Insider, Laurie Sullivan - Wednesday, March 27, 2024
Google engineered a way of using generative artificial intelligence and large langua ...
- Meta 'Pay Or Consent' Model In EU Being Investigated For Violations
MediaDailyNews, Laurie Sullivan - Monday, March 25, 2024
The European Union, which is testing a new digital law, recently announc ...
- Apple In Talks With Baidu, Showing Need For AI Assistance
MediaDailyNews, Laurie Sullivan - Friday, March 22, 2024
Apple is talking with Baidu execs about the use of its generati ...
- When Cheq CEO Sat Down With X's Elon Musk
Search & Performance Insider, Laurie Sullivan - Monday, March 25, 2024
It took months and a reference from Israel's Prime Minister for Ch ...
- Spam Free: Why Gmail And Yahoo Are Imposing Their New Rules Now
Email Insider, Ray Schultz - Thursday, March 21, 2024
Experts from both Google and Yahoo explained why they are imposing t ...
- Google Update Standardizes Ad Conversions, Simplifies Reporting
MediaDailyNews, Laurie Sullivan - Thursday, March 21, 2024
Google will roll out an update to Google Analytics 4 that standardiz ...
- Tech Platforms Must Face Claims Over Racially Motivated Mass Shooting
MediaDailyNews, Wendy Davis - Wednesday, March 20, 2024
Victims of a racially motivated mass shooting in Buffalo can proceed wi ...
- How Far Will Google And Microsoft Go To Collaborate?
Search & Performance Insider, Laurie Sullivan - Thursday, March 21, 2024
If Microsoft Advertising could provide a Performance Max product with capabilities simil ...