- Spotify Spotlights Its Digital Video Ad Offerings At Its First NewFronts Event
MediaDailyNews, Colin Kirkland - Thursday, May 2, 2024
Spotify highlighted its video ad opportunities at its first NewFront event, a ...
- Hyundai, SiriusXM Expand Longstanding Agreement
Marketing Daily, Tanya Gazdik - Monday, April 29, 2024
'We want to not just meet, but exceed, the expectations of today ...
- Major Brands Capitalize On New Age of Artist Endorsements In Music Industry: Report
MediaDailyNews, Colin Kirkland - Thursday, April 25, 2024
"Household brands are not just supporting artists but creatively integrating their produc ...
- Spotify Submits EU iOS App To Apple, Following Previous Attempts
MediaDailyNews, Colin Kirkland - Wednesday, April 24, 2024
To avoid Apple's 30% fee on all subscriptions made via the A ...
- Taylor Swift Launches Experiential Campaign With TikTok To Promote New Record
MediaDailyNews, Colin Kirkland - Friday, April 19, 2024
Taylor Swift has partnered with TikTok to launch a new in-app campai ...
- Toyota Grand Highlander Campaign Runs AI-Powered Virtual Ads
MediaDailyNews, Laurie Sullivan - Monday, April 15, 2024
Toyota ran a campaign for the Grand Highlander using an AI-powered platfo ...
- Spotify's AI Playlists Allow Users To Make Mixes Via Prompts
MediaDailyNews, Colin Kirkland - Monday, April 8, 2024
Spotify has launched a beta version of its newest feature: AI playli ...
- 'Store Experience Is Everything:' New Guitar Center CMO
Marketing Daily, Sarah Mahoney - Tuesday, April 2, 2024
Kristin Shane is hoping to turn the retailer into the Sephora ...
- Uber, Lyft Offer Dueling Beyonce Promotions
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, April 2, 2024
Bantering with competitors is certainly one way to use social media f ...
- Beyonce Drops Her 'Levii's Jeans' -- So The Brand Changed Its Name
Marketing Daily, Sarah Mahoney - Friday, March 29, 2024
The denim company acknowledges the star's compliment, changing its social media hand ...
- Cox To SCOTUS: Intervene In Battle With Music Companies
MediaDailyNews, Wendy Davis - Thursday, March 28, 2024
Cox wants the Supreme Court to decide whether internet service providers a ...
- Beer Brand Promo Supports Indie Record Stores
Marketing Daily, Erik Oster - Wednesday, March 27, 2024
Dogfish Head's "Sippin & Flippin" activation offers fans who visit record stor ...
- U.S. Streamer Studios Win Just One Oscar With Netflix's Short 'Henry Sugar'
Television News Daily, Wayne Friedman - Monday, March 11, 2024
Netflix won for the live action short film category with "The Wonderf ...
- Fender Celebrates Iconic Model's 70th Anniversary With 'The Year Of The Strat'
Marketing Daily, Erik Oster - Thursday, March 7, 2024
Campaign opener features10 artists -- including Nile Rodgers -- playing a class ...
- Gap Aims To Get Back To Basics In Spring Campaign
Retail Insider, Sarah Mahoney - Wednesday, February 28, 2024
The retailer hopes a return to musical roots can help reverse yea ...
- Media, Entertainment Advertisers Invested $1B On TikTok In Q4
MediaDailyNews, Colin Kirkland - Friday, February 23, 2024
Advertisers' $1 billion ad spend on TikTok involved video and online gam ...
- Lady Gaga To Headline Metaverse Music Festival In Fortnite
MediaDailyNews, Colin Kirkland - Wednesday, February 21, 2024
Lady Gaga has entered the metaverse via Fortnite. The singer-songwriter and fashi ...
- Court Vacates $1 Billion Judgment Against Cox Over Music Downloads
MediaDailyNews, Wendy Davis - Tuesday, February 20, 2024
A court has set aside a ruling requiring Cox Communications to p ...
- Apple Makes Annual 'Replay' Music Rundown A Monthly Feature
MediaDailyNews, Colin Kirkland - Wednesday, February 21, 2024
Apple Music users will have the option to log into replay.music.apple.com ...
- Major League Soccer Partners With Beats by Dr. Dre
Marketing Daily, Tanya Gazdik - Monday, February 19, 2024
MLS players will be featured in Beats' brand marketing campaigns, which wi ...
- Theatergoers Get Together And Feel Alright: 'One Love' Tops $51M Holiday Weekend
MediaDailyNews, Wayne Friedman - Sunday, February 18, 2024
"Bob Marley: One Love" hit a high note with a projected $ ...
- Spotify Prioritizes Native Podcast Creation, Sunsets Beloved Podcasting Tools
MediaDailyNews, Colin Kirkland - Monday, February 12, 2024
The partnership with video and podcast recording platform Riverside will allow podcaste ...
- Television, Search Shown Inseparable During Super Bowl
MediaDailyNews, Laurie Sullivan - Monday, February 12, 2024
The stakes were high for advertisers on Sunday - not only ...
- Apple CEO Asks 'Where's Usher?' In Super Bowl Halftime Teaser
MediaDailyNews, Laurie Sullivan - Thursday, February 8, 2024
Apple teased this year's Super Bowl halftime show, promoting R&B singer a ...
- Grammys Posts 34% Viewership Spike To 16.9M
Television News Daily, Wayne Friedman - Monday, February 5, 2024
This year's show was up 34% to 16.9 million, its best audien ...
- Will Taylor Swift Endorse Biden? A 'Holy War' To Come?
TV Watch, Wayne Friedman - Tuesday, February 6, 2024
One Trump operative promises a "Holy War" against Taylor Swift if s ...
- What Is There Left To Say About Taylor Swift?
Mad Blog, Barbara Lippert - Tuesday, January 30, 2024
Nothing on the left -- but the right has been spouting so ...
- The Beatles Meet 'Young Sheldon'? Just Let It Be
TVBlog, Adam Buckman - Tuesday, January 30, 2024
A version of "Let It Be" not sung by the Beatles turn ...
- Country Singer Jessie G Partners With Ammunition Whiskey
Out to Launch, Fern Siegel - Monday, January 22, 2024
The spot, which doubles as both ad campaign and music launch, ru ...
- Conde Nast Is Folding Pitchfork Into 'GQ'
Publishers Daily, Ray Schultz - Monday, January 22, 2024
Conde Nast content chief Anna Wintour was criticized for not removing h ...