Thought blogs were a fading fad? On the contrary, the category has continued to flourish in recent years, escalating. “If the trajectory of growth is any indication, the saturation point for blogs doesn’t seem to be anywhere in sight because the study speculates that consumer interest is still on the rise,” reports WebProNews, citing the research. Women make up the majority in the blogosphere, while the study also found that one in three bloggers are mothers and that 52% are parents with children under the age of 18 living in their household.
Beyond just being curators and authors of blogs, though, women also make up the majority when it comes to social network and blog visitors, WebProNews points out. For it findings, NM Incite tracked millions of bloggers from around the world. Additionally, it found that nearly all bloggers these days are well-educated, seven out of10 have gone to college, most of whom are graduates.
NM Incite also found that Pinterest is on fire, with over 10 million unique U.S. visitors this past December alone -- nearly twice as many visitors as the site had in October.