January 25, 2023
TechCrunch: TV, Twitter, Should Get Closer Next Year
- December 26, 2012
Twitter and TV should have a closer relationship in 2013, writes TechCrunch's Ryan Lawler. The company plans to hire a “'Twitter ambassador/evangelist' to TV celebrities,” getting them to tweet more during their own shows and just in general. But the goal also [is] to work with high-profile showrunners and producers to find ways to integrate Twitter into their programming."
