Juice Mobile, a mobile ad tech firm, on Tuesday announced a partnership with Mediaocean, an ad management platform. The partnership will see Juice Mobile’s “programmatic direct” mobile ad platform integrated with Mediaocean’s ad management platform, giving Mediaocean clients access to the inventory.
Juice Mobile recently claimed that as a result of recent partnerships, over 1 billion new mobile ad impressions per month are available for purchase via its programmatic direct platform.