- Forbes, Wednesday, September 21, 2016 8:07 AM
Emails had an average of 33.3 percent open rate in Q1 2016, yet at the same time, according to a new report from eMarketer. However, while engagement was up, deliverability rates were the
lowest they have been in two years, meaning that bounce rates are up. The study also revealed that almost 70 percent of emails opened during Q4 2015 were opened on a mobile
device.Read the whole story at Forbes »