'The Nation' Reduces Print Frequency In Favor Of Bigger Issues

The Nation, which now appears every other week, is switch to monthly frequency in January.
The leftist magazine is promising 84 “bigger, richer” pages instead of the 48 it is serving now, according to the New York Times.

This is being done in response to reader preferences, says D.D. Guttenplan, editor,

“Unlike almost all of our competitors, The Nation has never made a lot of money from advertising,” Mr. Guttenplan points out, according to the Times.. “We have to pay attention to our readers and our donors” — people who contribute beyond the subscription price.

The Nation is resolutely not going to an all-digital model.

Print subscriptions have grown by 3.8% to roughly 91,000—a far cry from the 187,000 reported in 2006, as the Times reports.

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