• by Teresa Buyikian , March 12, 2024

Now Jollibee fans can literally wear their love for the brand on their sleeve. The global Korean chicken chain has announced its first ever line of merchandise, available exclusively at the Jolly Merch Shop. 

Customers can choose from a wide array of themed items, most featuring the chain’s red, black and white Jollibee mascot. Among the #JollySwag streetwear apparel and accessories are a classic red hoodie, a Jolly sweat set, a black baseball cap, a red bucket hat, a Jolly Waves tote bag and Jollibee-themed T-shirts. In addition to the mainstay items, the site will also feature limited edition and holiday swag while supplies last.

"This collection not only captures the fun spirit of our unique brand, but it also gives our devoted fans a chance to immerse themselves even more in the Jollibee culture—from head to toe," said Luis Velasco, senior vice president and marketing head at Jollibee North America in a release.

Every order from the Jolly Merch Shop will arrive in ready-to-gift packaging, “wrapped in colorful paper, packaged in a sleek box, with stickers of Jollibee favorites, and vouchers that can be used to order online, along with a thank you card to all the loyal Jollibee fans,” per the release.

The brand stated the merch launch is “only the beginning” and promised more drops to follow soon.