• by Fern Siegel , May 2, 2024

Miami-based Republica Havas promoted two staffers its executive leadership team, reflecting the company's continued expansion.

Since 2018, Republica Havas has enlarged its creative, health and wellness, media and experiences divisions.

Anthony Bianco has been appointed as Chief Operating Officer, from his previous post as EVP/GM. He has been with the agency for eight years and now leads day-to-day operations. Bianco's client portfolio has included Walmart, Tommy Hilfiger, Citi, Dom Pérignon, Toyota, Coca-Cola and LVMH.

Republica Havas chairman-CEO Jorge A. Plasencia said Bianco "has been instrumental in driving our consistent growth."

In addition, Marcela Maurer has been promoted to the role of Chief Brands Officer, leading the client services, brand partnerships, social impact and public relations teams.

Prior to her appointment, Maurer was managing director overseeing a portfolio of clients, including PepsiCo/Frito-Lay and Baptist Health. She held positions at various agencies and companies, such as Grey Group, Ogilvy & Mather, and Meredith Corp.

Luis Casamayor, creative chairman-president of Republica Havas, said "her leadership will drive meaningful solutions for our clients, furthering our agency's success."

The agency's work includes Café Versailles, Siam Motos Electric Scooters, Toyota and Banza.