Jess Nelson

Articles by Jess All articles by Jess

• Developers Can Build Custom Email Widgets With New Salesforce Tool in Email Marketing Daily on 03/30/2018
  

  Salesforce is introducing new tools to the Salesforce Marketing Cloud Email Studio that enable email marketers and developers to deliver more engaging content.

• 'Trump' Boosts Email Engagement in Email Marketing Daily on 03/27/2018
  

  Email engagement rates jump significantly when publishers include "Trump" in their subject lines, according to Cheetah Digital's latest benchmark report.

• Consent Matters: What Facebook Could Learn From Email Marketing in Email Marketing Daily on 03/28/2018
  

  Cambridge Analytica's use of personal data to target voters on Facebook, and its impact on the 2016 election, show how personal data can deliver more successful marketing campaigns.

• Gumtree Partners With Phrasee, Increasing Email Engagement With AI in Email Marketing Daily on 03/22/2018
  

  Online classifieds site Gumtree adopted marketing technology platform Phrasee, which optimizes email copy with artificial intelligence, to boost email open rates.

• Adobe Sensei Can Test Email Links, Alert Marketers If Broken in Email Marketing Daily on 03/21/2018
  

  Adobe Labs has been testing a product that detects misalignments within an email and landing page utilizing Adobe Sensei, Adobe's framework for machine learning and artificial intelligence.

• Advertisers Can Now Target Quora Users Via Their Email Address in Email Marketing Daily on 03/20/2018
  

  Question-and-answer site Quora has expanded its advertising platform with List Match Audiences, a new advertising feature that helps marketers target Quora users via their email address.

• MailChimp Releases Spring Product Updates in Email Marketing Daily on 03/19/2018
  

  MailChimp has added several new features to its email marketing solution to help marketers and small business owners propel subscribers to purchase with limited friction.

• LevelUp Partners With FullContact For Restaurant Personalization in Email Marketing Daily on 03/13/2018
  

  The restaurant industry is notorious for its high failure rate, but a new partnership between FullContact and LevelUp could help restaurateurs increase sales with personalized marketing.

• Women Of Email Reaches Nonprofit Status, Doubles Membership in Email Marketing Daily on 03/12/2018
  

  Women of Email serendipitously reached 1,500 members last week on International Women's Day.

• Lawyer Used Trump Organization Email In Stormy Daniels Deal in Email Marketing Daily on 03/09/2018
  

  President Trump's personal attorney Michael Cohen used his Trump Organization email address while negotiating a non-disclosure agreement and money transfer with adult film actress Stormy Daniels.

Comments by Jess All comments by Jess

• Another Yahoo Hack Exposes More Than 1 Billion Accounts by Jess Nelson (Email Marketing Daily on 12/15/2016)
  

  Thanks for catching that! It's been updated. 

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