This is not the time for great urgency in subject lines. Instead, use subtle urgency, says Worldata CEO Jay Schwedelson. Read the whole story
The move follows the 2019 purchase of email marketing firm Sigstr. Read the whole story
Joint clients can send personalized emails and SMS messages, using Optimove segments, the company says. Read the whole story
Manual processing of consumer demands can cost firms up to $275,000 per year, DataGrail reports. Read the whole story
"Given Google's existing dominance in the gathering and monetizing of consumer data, we believe its proposed acquisition of Fitbit deserves careful scrutiny and should … Read the whole story
The video-conferencing platform says it has an average of 300 million meeting "participants." A "daily active user" can only be counted once per day. Read the whole story