by Richard Whitman on Feb 14, 8:20 AM
ID Comms is out with a new report that finds advertisers' focus on talent has zeroed in on areas like ecommerce and data.
by Richard Whitman on Feb 12, 4:54 PM
Ad agency veteran Rich Feldman has launched a strategy and creative concept consultancy focused on financial services, pharmaceutical, consumer/enterprise software and technology brands.
by Richard Whitman on Feb 11, 7:49 PM
The&Partnership CEO said Sorrell's carping about the new management at WPP is "verging on the unacceptable." WPP owns a major stake in Hornby's agency.
by Richard Whitman on Feb 10, 11:49 AM
The World Federation of Advertisers has issued an appeal to member companies for ideas that can help improve the media ecosystem in key areas like eradicating ad fraud. The 10 best ideas will be presented at the group's upcoming Global Marketer Week at the end of March.
by Richard Whitman on Feb 7, 5:17 PM
I's a jungle out there, according to new research from recruitment firm The Creative Group.
by Richard Whitman on Feb 7, 7:19 AM
Dentsu Aegis Network has created a big new global operations role and has appointed finance sector veteran Volker Doberanzke to fill it.
by Richard Whitman on Feb 5, 6:24 PM
Corn syrup, while used in the making of its brew, doesn't end up in the final product, according to Miller Lite.
by Richard Whitman on Feb 4, 5:47 PM
I was with a small gathering during the game, which happened to include the funniest person I know. Her vote for funniest ad was the T-Mobile spot about what's for dinner.
by Richard Whitman on Feb 3, 10:29 PM
In a unique collaboration, W+K, Bud Light, HBO and Droga5 joined forces for one of the smartest spots in the Big Game. You didn't hear about it ahead of time though.
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