by Laurie Sullivan on Aug 17, 1:28 PM
Wall Street analysts have analyzed keyword search insights to identify trends for years. Colin Sebastian, senior research analyst at RW Baird, tracks search terms in relation to ups and downs impacted by the firm's stock coverage and categories. The swings reveal demand.
by Laurie Sullivan on Aug 16, 12:49 PM
Some search marketers and web developers are glad to reach a live contact person, while others are wondering whether these new "Ambassadors" will have the knowledge to really help.
by Laurie Sullivan on Aug 15, 4:54 PM
Jim Yu has become executive chairman, appointing the company's COO Krish Kumar to CEO. Yu plans to take on a more active role in accelerating innovation in generative artificial intelligence (GAI) across the company.
by Laurie Sullivan on Aug 14, 1:38 PM
YouTube has begun testing an anti-ad-blocker popup featuring a timer that warns when the next ad will play. The move suggests YouTube is testing the timer with a limited number of accounts.
by Laurie Sullivan on Aug 11, 12:34 PM
Workers are turning to ChatGPT to help with basic tasks despite fears that have led firms including Apple, Microsoft, Google, Samsung and Verizon to ban its use on work computers and devices, a Reuters/Ipsos poll found.
by Laurie Sullivan on Aug 10, 3:19 PM
Some 26% of the 486 SMBs participating in a survey from Constant Contact say they already invest in some sort of AI or automation technology, and another 44% report that they want to start using AI. A report released Thursday outlines how AI and automation can help businesses market and advertise more effectively to give them back time.
by Laurie Sullivan on Aug 9, 12:45 PM
Scott Simonelli, CEO of audio research and analytics platform Veritonic, believes that as more people listen to audio and podcasts, ad dollars will shift in unexpected ways.
by Laurie Sullivan on Aug 8, 2:27 PM
The project is an AI-enabled browser-based environment to help developers build full-stack web and multiplatform apps in the cloud.
by Laurie Sullivan on Aug 7, 10:40 AM
A Google research paper on TW-BERT describes how a new framework improves search rankings without requiring major changes because it integrates with existing query expansion models and improves performance.
by Laurie Sullivan on Aug 4, 10:06 AM
After several months in development, Brave Software, maker of the privacy-focused Brave web browser, now will index and serve its own images and videos in an effort to end its dependency on other search engines, such as Google and Bing.