- Cooper Tires Turns 100, BBH USA Refreshes Visual Identity
MAD, Fern Siegel - Monday, March 30, 2026
The visual refresh, created in collaboration with Publicis P1T Crew, signals streng ...
- MediaPost Names Best In Auto Marketing For 2025
Drive Time, Tanya Gazdik - Monday, March 30, 2026
The winners will be honored at the Marketing: Automotive conference during t ...
- Lexus Adds To Surfing Ambassadors
Marketing Daily, Tanya Gazdik - Sunday, March 29, 2026
Olympic gold medalist Caroline Marks will compete on the World Surf Leag ...
- TBWA\Eleven Australia Exposes Skin Cancer Risks In 'Sunburnt Car'
Out to Launch, Fern Siegel - Friday, March 27, 2026
The mycar Tyre & Auto campaign has a universal message for driv ...
- Automotive TV Spending Levels Off In February
Marketing Daily, Tanya Gazdik - Wednesday, March 25, 2026
Over 35% of total auto industry spend in February went toward t ...
- Sony, Honda Call It Quits On Afeela
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, March 25, 2026
The vehicle represented a Japanese answer to the high-tech EVs from Tes ...
- Stellantis Brings Back Jeep's Chief 'Family' Officer
Marketing Daily, Tanya Gazdik - Tuesday, March 24, 2026
Comedian Iliza Shlesinger helps Jeep break through the repetitive creative themes ...
- Jaguar Land Rover Top Creative Leaves To Start Consultancy
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, March 24, 2026
Gerry McGovern was behind Jaguar's new logo and a marketing campaign featuri ...
- Test Drive: Kia Makes A Good Thing Even Better With New Telluride
Drive Time, Tanya Gazdik - Monday, March 23, 2026
To show off the vehicle's fantastic driving range (637 miles), the automak ...
- Ford Steps Up To The Plate As MLB's Exclusive Automotive Partner
Marketing Daily, Tanya Gazdik - Monday, March 23, 2026
The alliance kicks off with a 30-second spot from Wieden + Kenn ...
- Lexus Partners With Gen Z Musician For Miles Davis Homage
Marketing Daily, Tanya Gazdik - Thursday, March 19, 2026
Lexus also created a "Blue In Green" edition RZ, inspired by t ...
- Toyota Partners With 'Baywatch' Reboot
Marketing Daily, Tanya Gazdik - Wednesday, March 18, 2026
The integration is rooted in real-world use, as Toyota vehicles already suppo ...
- Auto Dealerships Under Fire For Advertising Practices
Marketing Daily - Top of the News, Tanya Gazdik - Monday, March 16, 2026
FTC sent letters to nearly 100 dealership organizations, cautioning them against wh ...
- Test Drive: Lucid Gravity Brings The Power, And Then Some
Drive Time, Tanya Gazdik - Monday, March 16, 2026
Lucid Gravity owners are beginning to receive Apple CarPlay and Android Au ...
- Mercedes-Benz Debuts Social Campaign Featuring Coco Gauff
Marketing Daily, Tanya Gazdik - Sunday, March 15, 2026
The automaker is celebrating Gauff's impact on the tennis court and ...
- Ford Enlists LPGA Tour Winner As Global Ambassador
Marketing Daily, Tanya Gazdik - Wednesday, March 11, 2026
The first "Power Her Drive" event will take place March 24 ...
- Subaru Customers Redeem Social Impact Gifts
Marketing Daily, Tanya Gazdik - Tuesday, March 10, 2026
The national customer appreciation giving program lets customers choose either a mission-align ...
- Nissan Leaf Named 'Supreme Winner' By Women Jurors
Drive Time, Tanya Gazdik - Monday, March 9, 2026
The Women's Worldwide Car of the Year was decided by 86 wom ...
- Ford Explorer Is Latest 'Popemobile'
Marketing Daily, Tanya Gazdik - Sunday, March 8, 2026
Ford CEO Jim Farley gave Pope Leo XIV a one-of-a-kind 2026 Fo ...
- Automaker Changan Targets Europe, Taps Mediaplus To Handle Media
MAD, Steve McClellan - Thursday, March 5, 2026
The Chinese automaker has earmarked a double-digit million-euro budget for the initi ...
- JLR U.S. CMO Shifts To Head Defender, Discovery Models
Marketing Daily, Tanya Gazdik - Thursday, March 5, 2026
Charlotte Blank was U.S. CMO since October 2022. Her new position ...
- Ford Extends Brand Campaign To Racing
Marketing Daily, Tanya Gazdik - Thursday, March 5, 2026
The automaker is using the Apple TV broadcast of Formula 1 ...
- Polestar Signs Tennis Champion As Ambassador
Marketing Daily, Tanya Gazdik - Tuesday, March 3, 2026
Auger-Aliassime was previously associated with another automaker, Renault, participating in a progr ...
- Performance Engine Ties Experian To FullThrottle.AI
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 4, 2026
The collaboration establishes a new standard for performance-driven audience marketing through generati ...
- Jim Beam Kicks Off Global Cadillac F1 Partnership
Marketing Daily, Teresa Buyikian - Monday, March 2, 2026
First spot shows brand founder driving "the secret ingredient" in his 19 ...
- Adidas, Audi Partner For Formula 1 Gear
Marketing Daily, Tanya Gazdik - Sunday, March 1, 2026
The collection gives fans the choice between official teamwear and a lifesty ...
- Auto Spend Drops 10.8% In January
Marketing Daily, Tanya Gazdik - Thursday, February 26, 2026
"While automakers' TV ad budgets were squarely focused on the NFL Playof ...
- Tesla Sues California DMV, Claiming It Did Not Falsely Advertise Its Systems
Around the Net In Media, Ray Schultz - Wednesday, February 25, 2026
Tesla has sued the California DMV, seeking to reverse a ruling th ...
- Chevrolet Sponsors Pinterest Parenting Trend Report
Marketing Daily, Tanya Gazdik - Wednesday, February 25, 2026
"Chevrolet" holds the top spot among brand terms in growing automotive tren ...
- Blade Runner: Bailey Lauerman Touts Bosch's 'Innovation'
MAD, Fern Siegel - Tuesday, February 24, 2026
The spot highlights the engineering precision of automobile wiper blades. ...