- Lunchables Contains Lead, Sodium, Per Consumer Reports
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, April 10, 2024
The group has launched a petition and is asking the U.S. Departme ...
- Deodorant, Sushi, Binge-Watching Can Affect Hair Growth, Says Nutrafol Campaign
Marketing Daily, Les Luchter - Tuesday, April 9, 2024
For example, eating sushi can disrupt zinc's ability to promote hair growt ...
- The Moon Keeps Rising: More CPG Brands Celebrate Eclipse
Marketing Daily, Danielle Oster - Monday, April 8, 2024
Blue Moon's "Eclipse Sips" features four glow-in-the-dark Blue Moon pint glasses a ...
- Coca-Cola Brings Character-Driven Packaging To Life With Marvel Collaboration
Marketing Daily, Danielle Oster - Monday, April 8, 2024
"Coca-Cola x Marvel: The Heroes" features a new ad, packaging design wi ...
- Consumers' Favorite Innovators? Taylor Swift, Smucker's And Ozempic
Marketing Daily, Sarah Mahoney - Monday, April 8, 2024
Brand Keys' latest ranking of the most innovative brands marks a shi ...
- A-B Regional Beer Brews Breakthrough For Nonspeaking Autism Cause
Marketing Daily, Les Luchter - Sunday, April 7, 2024
Four nonspeaking autistic individuals have teamed with Anheuser-Busch's Golden Road Brewing ...
- Behind the Manischewitz Rebranding
CPG Insider, Danielle Oster - Friday, April 5, 2024
The effort attempts to broaden the 130-year-old company's appeal, as it al ...
- Ritual Claims It Picks The Best Supplement Ingredients
Marketing Daily, Les Luchter - Wednesday, April 3, 2024
"We obsess over every ingredient, like a mother.....r," shouts a new billboa ...
- PepsiCo Bets On Soccer With Leagues Cup Sponsorship For Frito-Lay, Rockstar
Marketing Daily, Danielle Oster - Tuesday, April 2, 2024
A summer campaign ahead of the tournament will include specialized packaging a ...
- A 'Velveeta Gold' 'Do for April Fools' Day
Mad Blog, Barbara Lippert - Monday, April 1, 2024
It's hilarious (and genius) to take something considered as bogus and unco ...
- Report: Perception Of Gender Equality Has Declined Since 2021
Marketing Daily, Danielle Oster - Monday, April 1, 2024
"While gender equality remains a key concern in the United States, ...
- Scotch Tape Whisky, Potato Chip Soda, And More April Fools' Stunts
Marketing Daily, Danielle Oster - Monday, April 1, 2024
Meanwhile, Burt's Bees and Hidden Valley Ranch are bringing back a (rea ...
- Personal Care: What Does A Winning Brand Strategy Look Like?
Marketing Insider, Aaron Smith - Monday, April 1, 2024
One important point to consider is how to balance the tangible benefi ...
- 'Love Is Blind'? No, This Collab Says, Love Is Wine
CPG Insider, Danielle Oster - Friday, March 29, 2024
The "Love Is Blind" wine, paired with the hit reality show, ...
- Donuts At McDonald's? Chain Joins Forces With Krispy Kreme
Marketing Daily, Teresa Buyikian - Thursday, March 28, 2024
3 flavors of doughnuts will be delivered fresh to McDonald's stores dail ...
- Heinz Gets Confrontational With 'Smack For Heinz' Campaign
Marketing Daily, Danielle Oster - Thursday, March 28, 2024
The brand's "Smackable Billboards" digital OOH stunt involves ketchup-dispensing installations outside restauran ...
- Bush's Beans Seeks Rewrite Of Well-Known Flatulence Anthem
Marketing Daily, Danielle Oster - Thursday, March 28, 2024
The "Musical Fruit Contest" asks entrants to create a new bean-boosting anth ...
- Beer Brand Promo Supports Indie Record Stores
Marketing Daily, Danielle Oster - Wednesday, March 27, 2024
Dogfish Head's "Sippin & Flippin" activation offers fans who visit record stor ...
- MLB Star Julio Rodriguez Makes Debut For Muscle Milk In 'Strength For It All'
Marketing Daily, Danielle Oster - Tuesday, March 26, 2024
The campaign also features longtime brand partner and WNBA star Candace Par ...
- Manischewitz Unveils Major Rebranding Effort
Marketing Daily, Danielle Oster - Tuesday, March 26, 2024
Marketing initiatives centered around a "Jewish Food For All" brand platform ...
- With 'Mended Murals,' Vaseline Offers TLC To Urban Art
Marketing Daily, Sarah Mahoney - Monday, March 25, 2024
The Unilever brand's latest twist on community building is restoring fading cultur ...
- Olivia Culpo Has 'Zero To Hide' In Body Armor Debut Alongside Christian McCaffery
Marketing Daily, Danielle Oster - Monday, March 25, 2024
The ad marks the debut campaign specifically devoted to Body Armor Ze ...
- E.L.F. Cosmetics Has Brush With Liquid Death In 'Corpse Paint' Collaboration
Marketing Daily, Danielle Oster - Tuesday, March 26, 2024
The brands teamed up to release a five-piece makeup kit housed ...
- General Mills To Keep 'Foot On the Pedal' With Marketing Investments
Marketing Daily, Danielle Oster - Friday, March 22, 2024
On an earnings call with investors, CEO acknowledged one area where t ...
- Sweet Tooth Takes On Tightened Purse Strings: Candy Sales Stable
Marketing Daily, Danielle Oster - Saturday, March 23, 2024
According to the National Confectionery Association, sales totals reached a record ...
- Regina Hall Voices First New Lean Cuisine Campaign In 4 Years
Marketing Daily, Danielle Oster - Thursday, March 21, 2024
Hall compliments grocery store shoppers on their selections, as Lean Cuisine introduc ...
- Miller Lite Brews Up Nostalgia With Return Of 'Great Taste, Less Filling'
Marketing Daily, Danielle Oster - Thursday, March 21, 2024
As the brand approaches its 50th anniversary, it revives a classic deba ...
- Unilever Spinning Off Ice Cream Business, Cutting 7,500 Jobs
Marketing Daily, Danielle Oster - Wednesday, March 20, 2024
Unilever claims the company operates half of the top 10 best-selling i ...
- Smoked Meat Stick Brand's March Madness Bracket Offers Year's Beefiest Prize
Marketing Daily, Danielle Oster - Wednesday, March 20, 2024
Sweetwood Smoke & Co's Fatty brand partnered with platform Splash Inc. f ...
- Chick-fil-A's Little Blue Test Kitchen Adds Pizza
Marketing Daily, Teresa Buyikian - Tuesday, March 19, 2024
The new pizzas include several with Chick-fil-A (chicken) Nuggets, including Chick-fil-A Piz ...