- Roku Channel Looks To Hit A Fastball With FAST Baseball Deal
TV Watch, Wayne Friedman - Wednesday, May 15, 2024
What better way to appeal to a wide range of TV viewe ...
- Fox Sees Q1 Low Single-Digit Ad Decline: Analyst
Television News Daily, Wayne Friedman - Wednesday, May 8, 2024
Fox Corp.'s Q1 advertising declined $640 million in the company's most rece ...
- Tubi Promotes 'Big Mood' In U.S. In Social, OOH Push
MAD, Fern Siegel - Friday, April 19, 2024
To kick off the show, VaynerMedia produced a campaign branded "All T ...
- What I Learned Searching For $25B In 2023 U.S. CTV Ad Spend
Media Insider, Dave Morgan - Thursday, April 11, 2024
I learned a lot from many of you, and believe I c ...
- Fox's AdRise Expands To Cross-Media Inventory, On All Platforms
Television News Daily, Wayne Friedman - Wednesday, April 3, 2024
Fox Corp.'s AdRise, its ad-tech platform for CTV and linear TV ...
- Combined TV, Streaming Ad Spend Projected To Decline 2%
Television News Daily, Wayne Friedman - Friday, March 29, 2024
Major premium streaming platforms will grow 13% to $10 billion in ...
- February Streaming Viewing Climbs 10%, YouTube, FAST Platforms Show Growth
Television News Daily, Wayne Friedman - Tuesday, March 19, 2024
YouTube rose to its best share ever at 9.3% last month, leadi ...
- Young Streamers Believe They Are Overspending On TV, Video
Advanced TV Insider, Wayne Friedman - Thursday, March 14, 2024
U.S. TV consumers are now spending on average $120 every month ...
- TV Ad Sales Veteran Lucas Named CRO Of Tubi
Television News Daily, Wayne Friedman - Monday, March 4, 2024
Lucas will report to Fox Corp. President of Ad Sales Jeff Collin ...
- Streaming TV Spend, Marketing Value Declines Over Heavy NFL, NBA Programming Period
Advanced TV Insider, Wayne Friedman - Thursday, February 22, 2024
Streaming TV and video platforms have slowed national TV ad spend ...
- Tubi Must Face Video Privacy Claims
MediaDailyNews, Wendy Davis - Monday, February 12, 2024
Ad-supported streaming service Tubi must face claims that it wrongly disclosed informati ...
- Samsung Ads Decode FAST, Points To Local News As Turning Point
MediaDailyNews, Laurie Sullivan - Monday, February 5, 2024
FAST TV channels and services are seeing a transformative shift, challenging t ...
- Nielsen: Broadcast, Cable Continue Downward Trend In December
Television News Daily, Wayne Friedman - Tuesday, January 16, 2024
Broadcast TV was down 4.3% in December vs. November, and its sha ...
- Fox Designates Blockchain To Authenticate Digital Media
Data & Programmatic Insider, Laurie Sullivan - Monday, January 15, 2024
Fox is in discussions with media companies to use its blockchain protoc ...
- Fox Q3 Advertising Revenue Down 2%
Television News Daily, Wayne Friedman - Thursday, November 2, 2023
Lower political advertising at Fox TV stations and weak sales from F ...
- Tubi TV Grows 16% Since February, With 74M Monthly Active Users
Television News Daily, Wayne Friedman - Wednesday, September 6, 2023
Tubi had 64 million monthly active users in February and has amass ...
- A Non-Linear TV First: Tops 50% Share Of Viewing In July
Television News Daily, Wayne Friedman - Tuesday, August 15, 2023
Linear TV usage fell below a 50% share for the first ti ...
- Fox Corp. Completes Upfront, Sports TV Is Main Growth Driver
Television News Daily, Wayne Friedman - Thursday, July 27, 2023
Fox made gains with NFL, Major League Baseball, college football and t ...
- Streaming TV Rises To Record 38% Share, Broadcast Plummets: Nielsen
Television News Daily, Wayne Friedman - Tuesday, July 18, 2023
In June, TV-video streaming usage for viewers ages two and up climb ...
- AVOD Revenue Shows Slight Q1 Decline, But Projected For 21% Growth In 2023: Analyst
Television News Daily, Wayne Friedman - Monday, June 5, 2023
For full-year 2023, business for all major AVOD platforms is estimated ...
- 'Blockbuster' Cable TV News? Busting Blocks May Just Be Pebbles On The Beach
TV Watch, Wayne Friedman - Wednesday, May 17, 2023
"Blockbuster" cable TV news may not always be about a block bei ...
- Among Streamers, Netflix, YouTube Tops In U.S. Household Reach: TVision
Television News Daily, Wayne Friedman - Thursday, May 11, 2023
Netflix and YouTube offer the best TV U.S household reach for potenti ...
- Fox Cable Ad Sales Sink 6%, Takes $50M Loss From Dominion
Television News Daily, Wayne Friedman - Tuesday, May 9, 2023
Fox News Media witnessed an "elevated supply in the direct response marketplac ...
- Fox Starts Digital Media Unit Under Tubi Media Group Banner
Television News Daily, Wayne Friedman - Thursday, April 27, 2023
The new unit will include Tubi and the entire Fox Digital Platfor ...
- Google TV Adds Hundreds Of FASTs, Including Tubi, To Aggregate 800+ Channels
Digital News Daily, Karlene Lukovitz - Tuesday, April 11, 2023
Aggregating live channels and VOD, a la The Roku Channel, is n ...
- Hulu Leaving Disney? That May Be The Right Call For Disney
TV Watch, Wayne Friedman - Wednesday, April 12, 2023
The longtime premium streaming service could be seeing its days numbered ...
- Odd Couple: Vice To Produce Documentaries For Tubi
Digital News Daily, Karlene Lukovitz - Tuesday, April 4, 2023
Vice, generally considered left of center, will produce eight originals for Tub ...
- Fox News Networks To See Slowdown In Direct-Response Advertising: Analyst
Television News Daily, Wayne Friedman - Tuesday, March 28, 2023
"[There is] ongoing softness in direct response advertising at the company's F ...
- Tubi Offers Comscore, VideoAmp As Alternate Currencies, Intros Pause Ad Format
Digital News Daily, Karlene Lukovitz - Thursday, March 23, 2023
The FAST is also expanding planning capabilities through VideoAmp and LiveRamp. ...
- Tubi To Hold Pre-Upfront Event For Advertisers
Digital News Daily, Karlene Lukovitz - Thursday, March 16, 2023
Tubi may tout having reached a 1% share of U.S. streaming/TV usag ...