Comcast might want to watch out for New York Mayor Michael Bloomberg. When word of Kabletown's latest promotion reaches him, he's likely to propose limits on the size of video-on-demand (VOD) offerings. The cable lobby better be on guard.

Pretty soon, cable networks will cover seemingly every phone kiosk, billboard and taxi top in Manhattan looking to reach media buyers as the upfront market looms. Walk through Midtown and plugs for the likes of Oxygen, AMC and History (and their shows) will be unavoidable.

Cable operators have a love-hate relationship with Netflix. The online streaming hub can bring more cord-cutting, but offer revenue opportunities with broadband services. On Monday, Netflix may have added some more weight to the hate side by debuting a Web site ranking the broadband providers that offer the "best Netflix streaming experience."

The Vatican is moving into lockdown as 115 cardinals get ready for sequestration to cast votes for the next pope starting Tuesday. For several days in preparation, Catholic Church leaders have held closed-door gatherings to offer thoughts on the state of the Church and where it's heading.

It's time to spend other peoples' money. That's what investment banks do, right? And they get paid handsomely for it. If Allen & Co. and Lazard can do it, so can MediaPost. And, every fee collected for the advice that will further enrich the enriched will go to charity. So, here's the advice to Stan Kroenke and Leo Hindery: make peace and get rich together.

Debate can cease, although many would say it's obvious. Nielsen is a monopoly. It says so itself. Proof from this week's court decision in a case brought by Sunbeam Television charging Nielsen with violating anti-trust laws: "Neither party disputes that Nielsen exercises monopoly power over the television audience measurement services industry, both nationally, for the United States as a whole, and for all 210 markets."

As head of Digitas' tech operations in North America, Joe Lozito steers a team looking to transform brand interactions across multiple platforms. Of course at Digitas, the emphasis is mostly on PCs, smartphones and tablets. But Lozito envisions the well-known digital agency helping clients take advantage of the TV screen - whether through interactive advertising, second-screening or other tactics.

Wendy's has turned to the most unimaginative, mundane and banal advertising strategy. It's sooooo not awesome, baby. But, the company isn't going for awards, it wants to sell burgers. And, in the hugely competitive quick-service restaurant category, Wendy's is looking to attract attention with Dick Vitale in TV spots.

You're a diehard WWE fan. An adult who walks out of the house with a replica title belt and collects action figures after you're kids have outgrown them. And, of course, pays something like $660 a year for pay-per-view (PPV) events because all the wrestling on USA, Syfy and Ion isn't enough. The WWE has a deal for you - one that can save you more than 70% off your PPV investment. On one level, the wrestle-tainer is looking to meld its PPV business with its coming network.