O'Charley's Revamps Menu, Introduces New Spokesperson

by Amy Corr @MediaPostOTL, July 31, 2013

O’Charley’s launched a TV campaign featuring a new spokesperson, revamped restaurants and a new dinner and dessert menu. Brock Roland is a man who takes chances on love, push-up contests and seahorses -- but never on where he eats steak. It has to be seasoned perfectly, be the right cut and cost under $10. O’Charley’s fits all requirements -- a win for Brock, who exclaims: “Winner winner sirloin dinner.” Since O”Charley’s tweaked its pie menu to positive reviews, the restaurant now rewards patrons with “Free Pie Wednesday.” Sign me up. See the ad here, created by Doner Detroit.

ad campaign, tv

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