BlueVenn Offers CDP-Powered Email Marketing Tool
- by Ray Schultz , February 20, 2020
BlueVenn, a customer data platform (CDP), has launched what it calls a CDP-powered email marketing channel within its automation engine.
The new tool allows brands to move beyond batch-and-blast and evolve “a multi-channel methodology powered by the true Single Customer View that a CDP provides,” states BlueVenn CEO Steve Klin. …
