Barbara Yolles
Member since March 2021Contact Barbara- CEO LUDWIG+
- https://www.ludwigplus.com/
- LinkedIn: https://www.linkedin.com/in/barbara-yolles-7919726/
- 48025 USA
With a marketing career that spans the realm of fast food giant McDonald’s to major ad agencies McCann North America and Campbell Ewald (as CMO at each), Barbara is best known for architecting brand and business solutions that change the destiny of a company. That, and rocking any number of pair of kickass shoes and handbags. Barbara built in-house marketing teams, and comprehensive marketing programs and business strategies for financial giants TMS and United Wholesale Mortgage, both realizing significant multiples in revenue growth. In the agency world, Barbara led the marketing and advertising for major brands, including PNC Bank, Vanguard Mutual Funds, Johns Hopkins Medicine, TJ Maxx Corporation, Zipcar, World Gold Council, and many other nationally recognized companies.
Articles by Barbara All articles by Barbara
- Under Pressure: Modern CMOs Must Be Fast AND Efficient in
Marketing Insider on
03/17/2021
How can a CMO go to market at rapid pace while still creating strong brand values that extend to every facet of the company?
About Edit
You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.