"There's been many times you've kind of had to change the game in order to make sure that you are doing the right thing for everybody. And, especially as women, we a lot of times [are] the caregivers and the caretakers, but we're also these strong individuals that like to make all kinds of things happen at the brands." Donna Josephson is making things happen as the CMO at Shipley Do-Nuts. Recognized by Entrepreneur Media as a top 50 Franchise CMO Game Changer, she admits being a woman in her position means sometimes making the tough choices, but says it's …

"Don't you ever thank somebody else for the work that you did. You earned this, you got here on your own. I just gave you what you deserve." That advice from a former female supervisor stopped Christina Coy in her tracks because at the time it never even occurred to her that she had earned her success. Now, looking back, the Bonchon VP of Marketing realizes she was essentially discrediting her own work, something she tries to educate her current team members not to do. In this episode of Brand Insider: BTS, Christina opens up about the challenges of working …

"I always feel that responsibility of representing this field...I feel that once you go and you talk, and you show that this is so much you can do, "I always feel that responsibility of representing this field...I feel that once you go and you talk, and you show that this is so much you can do, I automatically become that beacon of representation." The field Sanobar Syed represents is business strategy and forecasting for pharmaceutical brands. As an expert in the field, and whether representing as a woman, an immigrant, a minority or a cusp of science and tech, she …

"You realize how little you know about the world, what you do know some things about, and, again, how to approach life with a bit more open hands and willingness to let things flow and say yes to opportunities that may not feel like it was something you would have forecasted for." And those "somethings" proved really great for Kristin Sword, head of marketing & growth at Ro Derm, a position she says she never would have envisioned when first starting out. In this episode of Brand Insider: BTS, Kristin reveals that New York was never even on her radar. …