by John Motavalli on Apr 26, 12:00 PM
If anything on the horizon can possibly challenge the duopoly of Google and Facebook in their domination of programmatic advertising, it is the new Oath. But ...
by John Motavalli on Apr 19, 12:00 PM
In digital advertising, self-serve may be the trend. Snapchat, for one is reportedly close to launching a self-serve option for Snap ads.
by John Motavalli on Apr 12, 12:00 PM
It's hard to talk about a healthy digital ad market if two companies are so dominating it.
by John Motavalli on Apr 5, 3:51 PM
In partnership with Ipsos, Google is presenting "Generation Z," new insights into the mobile-first mindset of teens. In a lot of ways, I find its findings depressing.
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