Television News Daily Editions for July 2023
- Television News Daily - Monday, July 31, 2023
- Coming To HBO: Phone-Bank Vets Rip Lid Off Telemarketing Biz
- Warner Bros. Discovery Restructures U.S. Ad Sales Division, Upfront Deals Nearly Complete
- TelevisaUnivision Posts 'High Single-Digit' Volume Gains In Upfront Deals
- Netflix Brings CPMs Down To Earth, Loosens Microsoft Exclusive, To Accelerate Ad Growth
- Netflix Hunkers Down To Push Ad Business Straight Up
- 'Barbenheimer' Revenue For Week 2 Still Solidly In the Black - And Pink
- One-Third Of Programmatic OOH Spend Going To Video-Enabled Screens
- Television News Daily - Friday, July 28, 2023
- Netflix Spanish Relationship Show Using AI Described As 'Cruel'
- Legacy Pay TV Cord-Cutting Hits A New Low: 9% Q2 Declines
- Roku Outperforms On Q2 Revenue, Losses, Stock Rockets Up 9%
- Microsoft Advertising Goes Through 'Transformation,' Rebrands Xandr, PromoteIQ
- Katz Media Groups Ups 3 Executives On Political Sales Team
- Intense Future Marketing For TV News: Leaving 'Fair And Balanced' Far Behind
- How About A Good Housekeeping Seal Of Political Ad Approval?
- Television News Daily - Thursday, July 27, 2023
- Netflix Reveals The Secrets To Becoming A Cult Leader
- Paramount Global Wraps Upfront: Volume Gains, 'Rebounds' In Key Categories
- Fox Corp. Completes Upfront, Sports TV Is Main Growth Driver
- Former Nielsen Exec And Data Scientist Leslie Wood Joins iSpot
- NBCU Sees Nearly 5% Lower Q2 Ad Revenue, Peacock Revenue And Losses Up
- U.S. Streaming Revenues To See 7% Yearly Growth To $75.5B In 2027
- YouTube Shorts Gets Ad-Measurement Tools Supported By IAS, DV
- U.S. Ad Market Dips Again In June
- Lessons From Netflix: Trusting Your Brand's Value Proposition
- Premium Inventory Access Drives ATV Spend Increases: Survey
- Is Disney Trying To Reset The Playing Field In TV?
- Twitter Now Tougher With 'X': Does That Mean More Hard Core?
- People With Disabilities Find Representation On Social Media
- Television News Daily - Wednesday, July 26, 2023
- Twitter Vs. Brand X: What Will TV News Do Without The Bird?
- Summer Sees TV Viewing Declines, Unscripted Series Shift To Fall Prime Time
- Streaming, Video Gaming Remain Strong In June, Kids TV Screen Time Rises
- Is Disney Trying To Reset The Playing Field In TV?
- Is Streaming Sustainable For The Long Term? Look Back 30 Years For A Clue
- Toyota, Warner Bros. Partner To Promote Pickup Truck
- Video Velocity: Financial Services Is Now The Top Sender
- Mattel, Warner Bros. Discovery Renew Licensing Deal
- Television News Daily - Tuesday, July 25, 2023
- Is 'Barbie' The New 'Star Wars'?
- Internet-Wireless Marketers Slow Paid TV Ad Spend By 11%, Impressions Rise
- ESPN Possible New Owners: The Sports Leagues Themselves?
- Video Format Preferences Vary Significantly By Age
- State Farm's 'Haunted Mansion' Tie-in
- When The Rainbow Isn't Enough: Marketing To Queer People After Dismal Pride Season
- Television News Daily - Monday, July 24, 2023
- Three Faves Return This Week For Midsummer Season Premieres
- 'Barbie' Shatters Box-Office Records With $155M Opening, 'Oppenheimer' Scores $80M
- Netflix's Better Ad-Tier Revenue Plan? First Off: Hello, Transparency
- ESPN Pitches 'Fantasy' To Bring People Together
- Brightcove Partners With PubMatic, Seeking To Help Publishers Monetize Content
- What Are Prediction Markets And Why Should You Care?
- Television News Daily - Friday, July 21, 2023
- Canadian Comedies Getting An Early Start On CW
- NBC Finishes Upfront 'Roughly In Line' With Last Year
- Strike TV Program Forecast: Cloudy With A Chance of Unscripted TV
- Krapopolis Is Not As Bad As The Name Sounds
- Former Xandr GM Takes Helm At Captify As Intent Signals Go Cookieless
- As Hollywood Strikes, A-List Director Markets Direct-To-Consumer, Really Direct
- The Fallout From Repetitive Ads Is Worse Than You Think
- More Signs Of Streaming Cutbacks - Time To 'Super Bundle'?
- Rebuilding A Broken Brand Through Smart Marketing & Advertising
- Television News Daily - Thursday, July 20, 2023
- Not Every TV Cop Show Is A Noir Masterpiece
- Nielsen Expands Big Data Data Deal With Comcast
- Maximum Number Of Video Services Reaches 7, 'Quick Churning' On The Rise
- Netflix's Global Subs Soar - 5.9M More In Q2, Revenue Growth Weak
- Full ESPN As A Streamer For $30 A Month - Take A Big Swing
- Women's World Cup Ready To Meet Its Moment
- Television News Daily - Wednesday, July 19, 2023
- For New Fox News Lineup Promotion, It's 'Americans' First
- Streamers' Ad Pods Duration Grows, As Frequency Issues Remain
- Peacock Raises Prices For The First Time Since 2020 Launch
- Shark Week Is Back - New Advertisers Include Budweiser, Domino's, Chili's, Mountain Dew
- NewsGuard Launches 'Made-For-Advertising' Service In Response To ANA Study
- 'Broadcast Model' For Premium Streamers Returns -- In Certain Global Markets?
- Omnicom's Wren On Hollywood Strikes: We're Prepared To Go Down Other Roads
- Coming This Fall: YouTube Creators On Network Television?
- Television News Daily - Tuesday, July 18, 2023
- Streaming TV Rises To Record 38% Share, Broadcast Plummets: Nielsen
- Marshal Givens Is An Urban Cowboy In 'City Primeval'
- Brands That Advertise On Streaming Platforms Are Viewed As More Innovative, Relevant
- Just A 50% Ad Revenue Hit? Versus Twitter, Linear TV Looks Pretty Good
- NP Digital: 82% Of Marketers To Explore Previously Unused Paid Tactics
- Warner Bros. Ropes In Barbie Pink Marketing, Search
- Zombies Cross Over In Horror Film/Fortnite Tie-In
- Newswire Begins Releasing AI Tool Suite For Marketers, Copywriters, Creators, PR
