Data Shows Pandora Fastest-Growing Audio Market Player: +45%


In the wake of SiriusXM's $3.5 billion deal to acquire Pandora, Standard Media Index released the most current trending data on its ad revenue growth vs. chief audio streaming competitor Spotify and the radio marketplace overall.

For the first eight months of the year, Pandora had the fastest U.S. ad …


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2 comments about "Data Shows Pandora Fastest-Growing Audio Market Player: +45%".
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  1. Nancy Batsell from Hubbard Broadcasting, Inc., September 25, 2018 at 4:17 p.m.

    I am confused - the headline says that Spotify is the fastest-growing audio market player at +45%.  The chart shows that Pandora is +45% in 2018.  What am I missing

  2. Joe Mandese from MediaPost Inc., September 25, 2018 at 4:26 p.m.

    @Nancy Batsell: You are correct, the headline was a mistake and has been corrected. Pandora was fastest growing so far this year. Spotify was fastest growing last year.

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