by Sarah Mahoney on Nov 29, 10:00 AM
The skirmish comes just as Peloton, suddenly struggling in its core equipment business, is ramping up marketing for its new clothing line.
by Sarah Mahoney on Nov 21, 11:26 PM
"We act very D2C -- but just want to meet the customer where they are" -- which includes brick-and-mortar stores and partnerships with dentists.
by Sarah Mahoney on Nov 15, 10:19 AM
As convenient as they are, these meal kits can be miles away from the reality most families face: an average of $47 for 10 people.
by Sarah Mahoney on Nov 8, 1:27 PM
Campaign tweaks brand's "buy one, give one" stance for more seasonal spirit, and its push to "become a premium basics brand" with expanded offerings.
by Sarah Mahoney on Nov 1, 11:20 AM
Like the TV show, new ad focuses on ideas that are "nothing" -- until dreamers tap into Fiverr's freelance network.
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