by Wayne Friedman on May 31, 8:00 AM
Scripted TV programming was expected to decline after the writers' and actors' strikes. Unscripted TV content was expected to increase but has not. Some unscripted TV producers are perplexed about the lack of work in Los Angeles, "The Hollywood Reporter" reports.
by Wayne Friedman on May 30, 9:00 AM
Some CTV platforms would like a dual-purpose, also wanting "performance"-focused advertisers. Should they try to do both - or just one?
by Wayne Friedman on May 29, 10:50 AM
Bingeing on Netflix could keep viewers on the platform and make Netflix a must-have destination when it comes from competition from other premium streamers, especially from legacy media-owned streamers.
by Wayne Friedman on May 28, 9:00 AM
Comcast recently disclosed a streaming bundle that includes its own Peacock, as well as Netflix and Apple TV+, for $15 a month.
by Wayne Friedman on May 24, 11:32 AM
WBD has never owned an over-the-air-broadcast network or TV station but is still viewed as important TV outlet by sports leagues. TNT is still regarded a broad-based entertainment network, and look at where ESPN is these days.
by Wayne Friedman on May 23, 8:00 AM
Ad-supported streaming services are definitely growing. But the marketplace is still in need of more granular industry metrics to determine its specific impact for marketers.
by Wayne Friedman on May 22, 8:42 AM
Charter Communications is offering consumers up to $2,500 to switch to Spectrum Mobile. What type of deal would Charter or others offer when it comes to streaming packaging of networks or their big broadband businesses?
by Wayne Friedman on May 21, 9:49 AM
Do we get a clearer picture of what Prime Video is and is not when it comes to subscriber scale vs. other streaming services?
by Wayne Friedman on May 20, 1:24 PM
Venu Sports -- backed by Walt Disney-Fox Corp.-Warner Bros. Discovery -- could hit five million subscribers in five years, according to Lachlan Murdoch, CEO of Fox Corp.
by Wayne Friedman on May 17, 8:44 AM
Nielsen's effort to show a complete picture with its new "Media Distributor Gauge" totals all viewing from all platforms - streaming, linear and otherwise for media companies. But some elements seem to be out of the frame.