YouTube Blows Past Q1 Forecast, Ad Sales Rise 21% To $8.1B
- by Wayne Friedman , April 26, 2024
YouTube overdelivered on advertising in the first quarter -- growing a massive 21% to $8.1 billion in advertising revenue versus the year-ago period.
Analysts were expecting $7.7 billion.
“Watch time growth and a shift in brand advertising budgets from linear TV to YouTube continues to boost YouTube on CTV,” writes …
