Elizabeth Arden, Inc. has awarded US media planning and strategic oversight of global initiatives to Goodby, Silverstein & Partners, San Francisco, as well as international media planning and buying to OMD Worldwide and US media buying to PHD Network. Spending was not revealed.

Motorola has selected FCBi to handle its interactive account.

Sawyer Riley Compton has been chosen by Bernhardt Furniture Company to create a national ad campaign for its residential products. The agency will introduce a print only campaign this fall. Spending was not released.

Pat O'Brien's Bar Inc. has hired Sullivan-St.Clair Marketing/Public Relations as its agency of record. Spending was not released.

Starcom Mediavest has been awarded the whopping $3.2 billion General Motors media account. The agency bested incumbents GM Mediaworks and LCI.

Revlon Inc. has selected the Arnell Group to handle creative and media planning chores for its Almay brand. The account is estimated at $40 million.

Ogilvy & Mather Worldwide has been awarded global brand advertising duties on the estimated $100 million Lenovo Group account. The agency will handle advertising for Lenovo's "Think" branded products, including ThinkPad notebooks and ThinkCentre desktops. Ogilvy & Mather, along with sister agencies OgilvyOne, OgilvyInteractive and MindShare, will handle advertising, one-to-one marketing, interactive media and related marketing activities for Lenovo in roughly 30 countries.

American Express Financial Advisors has named Saatchi & Saatchi Worldwide as its agency of record. The agency will develop an advertising campaign to help AEFA promote a new brand name. Ogilvy & Mather Worldwide will continue to be the agency of record for American Express Company. The account is estimated at $55 million.

The California Department of Health Services has placed its Tobacco Control advertising account in review. The account is valued at $45 million and is currently handled by VitroRobertson. The incumbent will not defend the account. Competing for the work are RPA, Venables Bell & Partners, and Ground Zero.

The H.J. Heinz Company has consolidated advertising for its entire U.S. Consumer Products brand portfolio - including Heinz Ketchup and Classico sauces - with Cramer-Krasselt. The Chicago-based independent already handles Heinz Frozen Foods brands - including Ore-Ida frozen potatoes and Weight Watchers Smart Ones entrees and desserts. Heinz awarded the Frozen Foods brands to C-K in August 2004 after a review. Based on the strength of the partnership between Heinz and C-K, a decision was made to consolidate all its U.S. retail advertising business with the agency. The accounts were previously handled by Leo Burnett and Campbell Mithun.