TANYA GAZDIK
Senior reporter Tanya Gazdik covers automotive, financial services, travel, sports, and pets for MediaPost's "Marketing Daily." She is the chief programmer for MediaPost's Marketing: Automotive conferences and is the lead juror for MediaPost's annual Marketing: Automotive awards. She previously was the deputy editor of MediaPost, animal welfare reporter at "The (Toledo) Blade," Detroit bureau chief of "Adweek" and associate editor at "Ward's Automotive Reports" and "Ward's AutoWorld."Meet Tanya at MediaPost Events
- Tanya
is attending
Search and Performance Insider Summit, May 01, 2024
Virgin Hotel
Articles by Tanya All articles by Tanya
- Former Chick-fil-A Employee Hired By Shake Shack For Influencer Effort in
Marketing Daily - Top of the News on
04/25/2024
Webb said she wanted to collaborate with other brands. Less than a week later, she struck a deal with Shake Shake.
- Ferrari, HP Announce Title Partnership in
Marketing Daily on
04/25/2024
The companies will also work together to expand educational initiatives within their teams and communitie.
- Stellantis Celebrates Parenting In Minivan Effort in
Marketing Daily on
04/24/2024
The campaign recognizes all the different types of parents who have inspired the Chrysler brand to create the minivan.
- Nike Reportedly Signs Caitlin Clark In Landmark Deal in
Marketing Daily - Top of the News on
04/24/2024
Nike's relationship with Clark began in 2022 during her time in college at the University of Iowa under the NCAA's "Name, Image, and Likeness" program.
- FTC Blocks Deal Between Luxury Brands in
Marketing Daily - Top of the News on
04/23/2024
Tapestry is the owner of Coach, Kate Spade and Stuart Weitzman, while Capri Holdings is the parent company of Versace, Jimmy Choo and Michael Kors.
- Porsche Partners With Met Gala, 'Vogue' in
Marketing Daily on
04/23/2024
"Porsche and fashion are connected, and have been for decades," says Ayesha Coker, vice president of marketing for Porsche.
- Volkswagen Workers Vote To Unionize in
Marketing Daily - Top of the News on
04/22/2024
The win is expected to provide momentum to the UAW;s goal to expand the union, focusing on 13 non-union auto companies, including Toyota and Tesla.
- Ford, Toyota Play Up NFL Ties in
Drive Time on
04/22/2024
The Detroit Lions, owned by the Ford family, unveiled their new Nike-designed uniforms which are a nod to the Ford Bronco and Mustang.
- Tesla Cybertruck Stops Working After Going Through Car Wash in
Marketing Daily - Top of the News on
04/18/2024
The vehicle's owner followed instructions from the automaker on how to reboot the vehicle, which took five hours to complete. but did get it working again.
- Automotive National TV Spending Down 9.1% Year-Over-Year in
Marketing Daily on
04/18/2024
Over half of the total automotive industry TV ad spend during March went to men's college basketball, according to iSpot.tv.
Comments by Tanya All comments by Tanya
- Kellogg's CEO Ripped For 'Let Them Eat Cereal' Comment
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/29/2024)
Hey again, no problem at all! I don't disagree with you -- I've been known to eat a bowl of Special K with a banana for dinner out of convenience more than poverty. I think my father invented the "fourth meal"... he would often end the day with a bowl of corn flakes. I only select TOTN items that have a good number of articles written about the subject. If you search for "cereal for dinner" you'll see what I mean. I think his comments just came off as insensitive given he's a high-salaried CEO.
- Kellogg's CEO Ripped For 'Let Them Eat Cereal' Comment
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/29/2024)
Jim, I'd say it's more than a "few." Just this one social post has 15,547 likes (and climbing) and 800 comments, most negative toward Kellogg's. https://www.instagram.com/p/C3tqSYANy81/?igsh=ZTc0eXVpbGZvYXZw
- Kellogg's CEO Ripped For 'Let Them Eat Cereal' Comment
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/29/2024)
Hey Jim, thanks for reading. It's in there: “It's landing really well," Pilnick said, showing that 25% of cereal consumption is outside of the "breakfast window" anyway, according to USA Today.
- Presidents Day More About Sales Than Reflection
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/18/2024)
Indeed, lol. :)
- Unlike MacArthur's Old Soldier, Jon Stewart Won't Fade Away
by
Adam Buckman
(TVBlog on
01/26/2024)
I haven't watched The Daily Show since he left. I liked Trevor Noah but it just wasn't as compelling. But I'll check out Stewart's return for sure. Smart of Comedy Central. Everyone has bills to pay, right?
- Test Drive: Hyundai Santa Fe Is For The Dogs
by
Tanya Gazdik
(Drive Time on
12/26/2023)
Hi Virginia, thanks for reading and for the comment. Checking how flat the rear seats fold is literally the first thing I do in every single model I test drive, so I'm with you! I'll keep searching and will keep you posted.
- Test Drive: Chevy Bolt EUV With Super Cruise Offers Value
by
Tanya Gazdik
(Drive Time on
04/24/2023)
I hear you. It bothered me more when the Bolt first came out. I think maybe I'm not as annoyed by it after driving it for a week and enjoying the heated seats and steering wheel, which I use a heck of a lot more than the power liftgate.
- VW Tests Batteries In Extreme Conditions
by
Tanya Gazdik
(Drive Time on
10/17/2022)
Tasha, what is your source on that information? It's incorrect. EVs are actually being driven more than ICE engines. Most EV makers are offering an 8 to 10 year warranty and there is no restriction on how many miles you can drive per year.
- Automotive TV Spending Up Nearly 38% In May
by
Tanya Gazdik
(Marketing Daily on
06/07/2022)
Yes, John is correct, national refers to U.S. Thanks for reading.
- Mobil 1 Motor Oil, Mattel Partner For Promotion
by
Tanya Gazdik
(Marketing Daily on
08/23/2021)
Right?! I was obsessd with this game as a kid. Glad to see the brand living on and doing inventive marketing.
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