• Quantifind Secures $30M In Funding From Data Strategy
    by Laurie Sullivan on Feb 24, 5:21 PM
    Quantifind has secured $30 million in funding led by global investment firm Cathay Innovation, the company announced Wednesday. This round brings total funding to about $60 million. Previous investors Redpoint Ventures, U.S. Venture Partners, Comcast Ventures, Iris Capital and AME Cloud Ventures also joined the round.
  • Ditto, Tickr Partnership Tracks Metrics For Photos In Social
    by Laurie Sullivan on Feb 17, 4:20 PM
    What do you get when crossing photo analytics for social media and performance management? Real-time performance metrics for social media photos -- made possible by a partnership between Ditto Labs and Tickr.
  • How Real-Time Events Like Super Bowl 50 Influence Mobile App Use
    by Laurie Sullivan on Feb 10, 5:05 PM
    Real-time events influence mobile use, evident in the data released late Tuesday from Localytics and Drawbridge analyzing mobile use during Super Bowl 50. The data shows how fans used apps, and what marketers can learn from it.
  • Advertisers Really ARE Wasting Half Their Money On Spray-And-Pray Display
    by Sean Hargrave on Feb 8, 3:50 PM
    It's the oldest cliche in the book, but the latest figures from Meetrics shows that advertisers really could be wasting half their money.
  • IBM's Big Plans For Watson, The Weather Co. After Acquisition
    by Laurie Sullivan on Feb 4, 5:26 PM
    IBM recently closed the deal to acquire The Weather Company cloud-based properties include weather.com, Weather Underground, WSI with plans to integrate the data with Watson IoT Cloud platform.
To read more articles use the ARCHIVE function on this page.